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Framing coalitions and the Canadian overdose crisis: The case of opioid marketing

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  • Eisenkraft Klein, Daniel
  • Grundy, Quinn
  • Hawkins, Benjamin
  • Schwartz, Robert

Abstract

The overdose crisis remains one of the most pressing public health emergencies in North America, with the marketing of prescription opioids identified as a key contributor to its escalation. Notwithstanding, the role of prescription opioids in the current overdose crisis, as well as the extent to which marketing and education can be distinguished, remains highly debated.

Suggested Citation

  • Eisenkraft Klein, Daniel & Grundy, Quinn & Hawkins, Benjamin & Schwartz, Robert, 2025. "Framing coalitions and the Canadian overdose crisis: The case of opioid marketing," Social Science & Medicine, Elsevier, vol. 381(C).
    • Handle: RePEc:eee:socmed:v:381:y:2025:i:c:s0277953625005787
    DOI: 10.1016/j.socscimed.2025.118247
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    References listed on IDEAS

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