IDEAS home Printed from https://ideas.repec.org/a/eee/jbrese/v155y2023ipbs0148296322008682.html
   My bibliography  Save this article

The gendered effects of effectuation

Author

Listed:
  • Cowden, Birton
  • Karami, Masoud
  • Tang, Jintong
  • Ye, Wenping
  • Adomako, Samuel

Abstract

Recent research has confirmed the positive role of effectuation in firm performance. We propose that bringing gender roles into the application of effectuation is important because of the alignment between gender expectations and effectual logics. Employing four samples collected with 990 entrepreneurs from emerging economies, we find that female entrepreneurs apply effectuation more effectively than male entrepreneurs, especially in countries with low gender inequality. Thus, this research suggests that investigating the adoption of effectuation through the lens of gender roles, along with gender power differences, provides an important window into understanding how female entrepreneurs can outperform male entrepreneurs.

Suggested Citation

  • Cowden, Birton & Karami, Masoud & Tang, Jintong & Ye, Wenping & Adomako, Samuel, 2023. "The gendered effects of effectuation," Journal of Business Research, Elsevier, vol. 155(PB).
    • Handle: RePEc:eee:jbrese:v:155:y:2023:i:pb:s0148296322008682
    DOI: 10.1016/j.jbusres.2022.113403
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0148296322008682
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jbusres.2022.113403?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Nair, Suja R., 2020. "The link between women entrepreneurship, innovation and stakeholder engagement: A review," Journal of Business Research, Elsevier, vol. 119(C), pages 283-290.
    2. Katrin M. Smolka & Ingrid Verheul & Katrin Burmeister–Lamp & Pursey P.M.A.R. Heugens, 2018. "Get it Together! Synergistic Effects of Causal and Effectual Decision–Making Logics on Venture Performance," Entrepreneurship Theory and Practice, , vol. 42(4), pages 571-604, July.
    3. Haiyang Li & Yan Zhang, 2007. "The role of managers' political networking and functional experience in new venture performance: Evidence from China's transition economy," Strategic Management Journal, Wiley Blackwell, vol. 28(8), pages 791-804, August.
    4. Birton J. Cowden & Steven A. Creek & Joshua D. Maurer, 2021. "Gender role congruity and crowdfunding success," Journal of Small Business Management, Taylor & Francis Journals, vol. 59(S1), pages 134-152, August.
    5. Anastasiia Laskovaia & Galina Shirokova & Michael H. Morris, 2017. "Erratum to: National culture, effectuation, and new venture performance: global evidence from student entrepreneurs," Small Business Economics, Springer, vol. 49(3), pages 711-715, October.
    6. Amber Theeuwen & Valérie Duplat & Christopher Wickert & Brian Tjemkes, 2021. "How Do Women Overcome Gender Inequality by Forming Small-Scale Cooperatives? The Case of the Agricultural Sector in Uganda," Sustainability, MDPI, vol. 13(4), pages 1-25, February.
    7. Saras Sarasvathy & Nicholas Dew, 2005. "New market creation through transformation," Journal of Evolutionary Economics, Springer, vol. 15(5), pages 533-565, November.
    8. Anastasiia Laskovaia & Galina Shirokova & Michael H. Morris, 2017. "National culture, effectuation, and new venture performance: global evidence from student entrepreneurs," Small Business Economics, Springer, vol. 49(3), pages 687-709, October.
    9. Karen D. Hughes & Jennifer E. Jennings & Candida Brush & Sara Carter & Friederike Welter, 2012. "Extending Women's Entrepreneurship Research in New Directions," Entrepreneurship Theory and Practice, , vol. 36(3), pages 429-442, May.
    10. Tang, Jintong & Yang, Jun & Ye, Wenping & Khan, Shaji A., 2021. "Now is the time: The effects of linguistic time reference and national time orientation on innovative new ventures," Journal of Business Venturing, Elsevier, vol. 36(5).
    11. Sebastian Schmidt & David Bendig & Malte Brettel, 2018. "Building an equity story: the impact of effectuation on business angel investments," Journal of Business Economics, Springer, vol. 88(3), pages 471-501, May.
    12. Chandler, Gaylen N. & DeTienne, Dawn R. & McKelvie, Alexander & Mumford, Troy V., 2011. "Causation and effectuation processes: A validation study," Journal of Business Venturing, Elsevier, vol. 26(3), pages 375-390, May.
    13. Te Yang & Karen D. Hughes & Wenhong Zhao, 2021. "Resource combination activities and new venture growth: Exploring the role of effectuation, causation, and entrepreneurs’ gender," Journal of Small Business Management, Taylor & Francis Journals, vol. 59(S1), pages 73-101, August.
    14. Zhang, Stephen X. & Foo, Maw-Der & Vassolo, Roberto S., 2021. "The ramifications of effectuation on biases in entrepreneurship – Evidence from a mixed-method approach," Journal of Business Venturing Insights, Elsevier, vol. 15(C).
    15. Crittenden, Victoria L. & Crittenden, William F. & Ajjan, Haya, 2019. "Empowering women micro-entrepreneurs in emerging economies: The role of information communications technology," Journal of Business Research, Elsevier, vol. 98(C), pages 191-203.
    16. Amie Gaye & Jeni Klugman & Milorad Kovacevic & Sarah Twigg & Eduardo Zambrano, 2010. "Measuring Key Disparities in Human Development: The Gender Inequality Index," Human Development Research Papers (2009 to present) HDRP-2010-46, Human Development Report Office (HDRO), United Nations Development Programme (UNDP).
    17. Shirokova, Galina & Morris, Michael H. & Laskovaia, Anastasiia & Micelotta, Evelyn, 2021. "Effectuation and causation, firm performance, and the impact of institutions: A multi-country moderation analysis," Journal of Business Research, Elsevier, vol. 129(C), pages 169-182.
    18. Denis A. Grégoire & Naïma Cherchem, 2020. "A structured literature review and suggestions for future effectuation research," Small Business Economics, Springer, vol. 54(3), pages 621-639, March.
    19. Maria Laura Frigotto & Nives Della Valle, 2018. "Gender and the structuring of the entrepreneurial venture: an effectuation approach," International Journal of Entrepreneurial Venturing, Inderscience Enterprises Ltd, vol. 10(4), pages 412-434.
    20. Geiger, Mark, 2020. "A meta-analysis of the gender gap(s) in venture funding: Funder- and entrepreneur-driven perspectives," Journal of Business Venturing Insights, Elsevier, vol. 13(C).
    21. Helene Ahl, 2006. "Why Research on Women Entrepreneurs Needs New Directions," Entrepreneurship Theory and Practice, , vol. 30(5), pages 595-621, September.
    22. Zhao, Hao & O'Connor, Gina & Wu, Jihong & Lumpkin, G.T., 2021. "Age and entrepreneurial career success: A review and a meta-analysis," Journal of Business Venturing, Elsevier, vol. 36(1).
    23. Eddleston, Kimberly A. & Powell, Gary N., 2008. "The role of gender identity in explaining sex differences in business owners' career satisfier preferences," Journal of Business Venturing, Elsevier, vol. 23(2), pages 244-256, March.
    24. Vishal K. Gupta & Daniel B. Turban & S. Arzu Wasti & Arijit Sikdar, 2009. "The Role of Gender Stereotypes in Perceptions of Entrepreneurs and Intentions to Become an Entrepreneur," Entrepreneurship Theory and Practice, , vol. 33(2), pages 397-417, March.
    25. Welsh, Dianne H.B. & Kaciak, Eugene & Shamah, Rania, 2018. "Determinants of women entrepreneurs' firm performance in a hostile environment," Journal of Business Research, Elsevier, vol. 88(C), pages 481-491.
    26. Karami, Masoud & Read, Stuart, 2021. "Co-creative entrepreneurship," Journal of Business Venturing, Elsevier, vol. 36(4).
    27. Rana E. Jisr & Bassem E. Maamari, 2014. "Gender innovation through the lens of effectuation," International Journal of Entrepreneurship and Small Business, Inderscience Enterprises Ltd, vol. 22(3), pages 362-377.
    28. Jeffrey G. Covin & Dennis P. Slevin, 1989. "Strategic management of small firms in hostile and benign environments," Strategic Management Journal, Wiley Blackwell, vol. 10(1), pages 75-87, January.
    29. Peng, Xue Bing & Liu, Yue Ling & Jiao, Qi Qi & Feng, Xiao Bin & Zheng, Bei, 2020. "The nonlinear effect of effectuation and causation on new venture performance: The moderating effect of environmental uncertainty," Journal of Business Research, Elsevier, vol. 117(C), pages 112-123.
    30. Greg Fisher, 2012. "Effectuation, Causation, and Bricolage: A Behavioral Comparison of Emerging Theories in Entrepreneurship Research," Entrepreneurship Theory and Practice, , vol. 36(5), pages 1019-1051, September.
    31. Masoud Karami & Ben Wooliscroft & Lisa McNeill, 2020. "Effectuation and internationalisation: a review and agenda for future research," Small Business Economics, Springer, vol. 55(3), pages 777-811, October.
    32. Kerr, Jon & Coviello, Nicole, 2020. "Weaving network theory into effectuation: A multi-level reconceptualization of effectual dynamics," Journal of Business Venturing, Elsevier, vol. 35(2).
    33. Malmström, Malin & Voitkane, Aija & Johansson, Jeaneth & Wincent, Joakim, 2020. "What do they think and what do they say? Gender bias, entrepreneurial attitude in writing and venture capitalists’ funding decisions," Journal of Business Venturing Insights, Elsevier, vol. 13(C).
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Valerija Botric & Sonja Radas & Bruno Skrinjaric, 2023. "Gender differences in management styles during crisis and the effect on firm performance," Working Papers 2301, The Institute of Economics, Zagreb.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Fischer, Denise & Greven, Andrea & Tornow, Mark & Brettel, Malte, 2021. "On the value of effectuation processes for R&D alliances and the moderating role of R&D alliance experience," Journal of Business Research, Elsevier, vol. 135(C), pages 606-619.
    2. Tamara Galkina & Irina Atkova, 2020. "Effectual Networks as Complex Adaptive Systems: Exploring Dynamic and Structural Factors of Emergence," Entrepreneurship Theory and Practice, , vol. 44(5), pages 964-995, September.
    3. Oliveira, Luis & Johanson, Martin, 2021. "Trust and firm internationalization: Dark-side effects on internationalization speed and how to alleviate them," Journal of Business Research, Elsevier, vol. 133(C), pages 1-12.
    4. Koller, Sonia & Stephan, Ute & Ahmetoglu, Gorkan, 2022. "Ecological rationality and entrepreneurship: How entrepreneurs fit decision logics to decision content and structure," Journal of Business Venturing, Elsevier, vol. 37(4).
    5. Vuorio, Anna & Torkkeli, Lasse, 2023. "Dynamic managerial capability portfolios in early internationalising firms," International Business Review, Elsevier, vol. 32(1).
    6. Shirokova, Galina & Morris, Michael H. & Laskovaia, Anastasiia & Micelotta, Evelyn, 2021. "Effectuation and causation, firm performance, and the impact of institutions: A multi-country moderation analysis," Journal of Business Research, Elsevier, vol. 129(C), pages 169-182.
    7. Mumford, Jonathan Van & Zettinig, Peter, 2022. "Co-creation in effectuation processes: A stakeholder perspective on commitment reasoning," Journal of Business Venturing, Elsevier, vol. 37(4).
    8. Alexander McKelvie & Gaylen N. Chandler & Dawn R. DeTienne & Anette Johansson, 2020. "The measurement of effectuation: highlighting research tensions and opportunities for the future," Small Business Economics, Springer, vol. 54(3), pages 689-720, March.
    9. Matthew P. Johnson & Jacob Hörisch, 2022. "Reinforcing or counterproductive behaviors for sustainable entrepreneurship? The influence of causation and effectuation on sustainability orientation," Business Strategy and the Environment, Wiley Blackwell, vol. 31(3), pages 908-920, March.
    10. Sylvia Hubner & Fabian Most & Jochen Wirtz & Christine Auer, 2022. "Narratives in entrepreneurial ecosystems: drivers of effectuation versus causation," Small Business Economics, Springer, vol. 59(1), pages 211-242, June.
    11. Christopher Idemudia EBEGBETALE & Abdul-Hameed Adeola SULAIMON & Simeon Emezana IFERE, 2024. "Impact of Causation and Effectuation on Competitiveness among Nano Businesses in Nigeria," Management and Economics Review, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 9(1), pages 91-103, February.
    12. Ruiqi Song & Lingduan Xiang, 2023. "Driving New Venture Sustainability: A Study Based on Configuration Theory and Resource Orchestration Theory," Sustainability, MDPI, vol. 15(10), pages 1-18, May.
    13. Yanxia Li & Bo Zou & Feng Guo & Jinyu Guo, 2022. "Academic entrepreneurs’ effectuation logic, role innovation, and academic entrepreneurship performance: an empirical study," International Entrepreneurship and Management Journal, Springer, vol. 18(1), pages 49-72, March.
    14. Maryia Akulava & Maribel Guerrero, 2023. "Entrepreneurial gendered ambidexterity in Belarusian SMEs," The Journal of Technology Transfer, Springer, vol. 48(6), pages 1919-1944, December.
    15. Ute Stephan & Przemysław Zbierowski & Ana Pérez-Luño & Dominika Wach & Johan Wiklund & Marisleidy Alba Cabañas & Edgard Barki & Alexandre Benzari & Claudia Bernhard-Oettel & Janet A. Boekhorst & A, 2023. "Act or Wait-and-See? Adversity, Agility, and Entrepreneur Wellbeing across Countries during the COVID-19 Pandemic," Entrepreneurship Theory and Practice, , vol. 47(3), pages 682-723, May.
    16. Patricia Strauß & Andrea Greven & Malte Brettel, 2021. "Determining the influence of national culture: insights into entrepreneurs’ collective identity and effectuation," International Entrepreneurship and Management Journal, Springer, vol. 17(2), pages 981-1006, June.
    17. Dafnis N. Coudounaris & Henrik G.S. Arvidsson, 2021. "Relationships between the Big-5 Model and Effectuation versus Causation Logics of Entrepreneurs in New Ventures: The Estonian IT Sector," Administrative Sciences, MDPI, vol. 11(4), pages 1-25, September.
    18. Yalin Wang & Yaokuang Li & Juan Wu & Li Ling & Dan Long, 2023. "Does digitalization sufficiently empower female entrepreneurs? Evidence from their online gender identities and crowdfunding performance," Small Business Economics, Springer, vol. 61(1), pages 325-348, June.
    19. Sipos, Norbert & Lukovszki, Lívia & Rideg, András & Vörös, Zsófia, 2023. "A vállalkozói döntéshozatali logikák kognitív megközelítése [Entrepreneurial effectuation through the lens of cognitive processes]," Közgazdasági Szemle (Economic Review - monthly of the Hungarian Academy of Sciences), Közgazdasági Szemle Alapítvány (Economic Review Foundation), vol. 0(5), pages 544-563.
    20. Franczak, Jennifer & Lanivich, Stephen E. & Adomako, Samuel, 2023. "Filling institutional voids: Combinative effects of institutional shortcomings and gender on the alertness – Opportunity recognition relationship," Journal of Business Research, Elsevier, vol. 155(PB).

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:jbrese:v:155:y:2023:i:pb:s0148296322008682. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/jbusres .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.