IDEAS home Printed from https://ideas.repec.org/a/eee/finlet/v86y2025ipes1544612325016733.html

Can the level of green consumption restrain listed companies’ “greenwashing” behavior? An analysis of the moderating effect of green credit

Author

Listed:
  • Du, Yu
  • Li, Zhiwei
  • He, Yan

Abstract

Against the backdrop of deepening implementation of the "Dual Carbon" strategy and increasing awareness of green consumption, corporate "greenwashing" behaviors have attracted growing social attention. Using Chinese A-share listed companies from 2011 to 2023 as the sample, this paper systematically analyzes whether the level of green consumption can effectively restrain corporate greenwashing behaviors. It also introduces green credit as a moderating variable to explore its role within the green governance mechanism. The empirical results show that the level of green consumption significantly suppresses corporate greenwashing, and this conclusion remains robust after a series of consistency checks. In addition, green credit strengthens the inhibitory effect of green consumption on corporate greenwashing behaviors. Further heterogeneity analysis reveals that the restraining effect of green consumption on greenwashing is more pronounced in the central and western regions and among state-owned enterprises. This study not only enriches the theoretical connotation of external constraints in green governance, but also provides micro-level empirical support for improving green financial policies and consumption guidance.

Suggested Citation

  • Du, Yu & Li, Zhiwei & He, Yan, 2025. "Can the level of green consumption restrain listed companies’ “greenwashing” behavior? An analysis of the moderating effect of green credit," Finance Research Letters, Elsevier, vol. 86(PE).
  • Handle: RePEc:eee:finlet:v:86:y:2025:i:pe:s1544612325016733
    DOI: 10.1016/j.frl.2025.108419
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S1544612325016733
    Download Restriction: Full text for ScienceDirect subscribers only

    File URL: https://libkey.io/10.1016/j.frl.2025.108419?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to

    for a different version of it.

    References listed on IDEAS

    as
    1. Yutong Sun & Shangrong Jiang & Shouyang Wang, 2024. "Contagious greenwashing investment," China Finance Review International, Emerald Group Publishing Limited, vol. 14(2), pages 201-227, May.
    2. Chengcai Tang & Ying Han & Pin Ng, 2023. "Green consumption intention and behavior of tourists in urban and rural destinations," Journal of Environmental Planning and Management, Taylor & Francis Journals, vol. 66(10), pages 2126-2150, August.
    3. Pan, Ting & Lin, Boqiang, 2025. "Research on the mechanism of improving the energy-saving effect of green credit policy: green washing behavior and financial supervision," Energy, Elsevier, vol. 327(C).
    4. Luo, Kang & Liu, Yaobin & Chen, Pei-Fen & Zeng, Mingli, 2022. "Assessing the impact of digital economy on green development efficiency in the Yangtze River Economic Belt," Energy Economics, Elsevier, vol. 112(C).
    5. Han, Myat Su & Hampson, Daniel Peter & Wang, Yonggui & Wang, Hong, 2022. "Consumer confidence and green purchase intention: An application of the stimulus-organism-response model," Journal of Retailing and Consumer Services, Elsevier, vol. 68(C).
    6. Siyu Ren & Yu Hao & Haitao Wu, 2023. "Digitalization and environment governance: does internet development reduce environmental pollution?," Journal of Environmental Planning and Management, Taylor & Francis Journals, vol. 66(7), pages 1533-1562, June.
    7. Fengge Yao & Zenan Qin & Xiaomei Wang, 2023. "The influence of bank governance structure on green credit," PLOS ONE, Public Library of Science, vol. 18(3), pages 1-24, March.
    8. Tan, Xiujie & Xiao, Ziwei & Liu, Yishuang & Taghizadeh-Hesary, Farhad & Wang, Banban & Dong, Hanmin, 2022. "The effect of green credit policy on energy efficiency: Evidence from China," Technological Forecasting and Social Change, Elsevier, vol. 183(C).
    9. Li, Ran & Luo, Yang, 2024. "Green credit and regional industrial structure upgrading: Evidence from China," Finance Research Letters, Elsevier, vol. 65(C).
    10. Hu, Xinwen & Hua, Renhai & Liu, Qingfu & Wang, Chuanjie, 2023. "The green fog: Environmental rating disagreement and corporate greenwashing," Pacific-Basin Finance Journal, Elsevier, vol. 78(C).
    11. Liu, Xiaoqian & Cifuentes-Faura, Javier & Zhao, Shikuan & Wang, Long, 2023. "Government environmental attention and carbon emissions governance: Firm-level evidence from China," Economic Analysis and Policy, Elsevier, vol. 80(C), pages 121-142.
    12. Mei, Kailong & Zhang, Zihao, 2025. "Environmental regulation, green investment and corporate green governance: Evidence from China's New Environmental Protection Law," Finance Research Letters, Elsevier, vol. 76(C).
    13. Wang, Jiabin & Qiao, Li & Zhu, Guofen & Di, Kaisheng & Zhang, Xihui, 2025. "Research on the driving factors and impact mechanisms of green new quality productive forces in high-tech retail enterprises under China's Dual Carbon Goals," Journal of Retailing and Consumer Services, Elsevier, vol. 82(C).
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Bai, Yaxin & Wang, Zehao & Sun, Xiaowei, 2025. "Green credit policy and its friction: Evidence from corporate asset structure adjustments," Research in International Business and Finance, Elsevier, vol. 77(PB).
    2. Zhang, Yunhan & Zhao, Yu & Zheng, Qian, 2024. "Managerial climate attention and corporate carbon emissions: Sincerity or disguise?," International Review of Economics & Finance, Elsevier, vol. 94(C).
    3. Xu, Yang & Liu, Xia & Yang, Liu & Yang, Xiaodong & Yan, Hongchuan & Ran, Qiying, 2023. "Exploring the impact of natural resource dependence on green technology innovation: New insights from China," Resources Policy, Elsevier, vol. 86(PA).
    4. Fan, Zhenqi & Cui, Jie & Wu, Wenjing, 2026. "Spatial spillover effect of green credit on carbon emission intensity in China: The role of high-quality productive forces," Economic Modelling, Elsevier, vol. 154(C).
    5. Morais, Ana Catarina & Ishida, Akira & Matsuda, Ruriko, 2024. "Ethical food consumption drivers in Japan. A S–O-R framework application using PLS-SEM with a MGA assessment based on clustering," Journal of Retailing and Consumer Services, Elsevier, vol. 76(C).
    6. Zhang, Jinlong & Qi, Fengyu & Wu, Mingyue, 2025. "Market-oriented environmental regulation and ESG rating divergence," Research in International Business and Finance, Elsevier, vol. 79(C).
    7. Xi Liu & Yugang He & Renhong Wu, 2024. "Revolutionizing Environmental Sustainability: The Role of Renewable Energy Consumption and Environmental Technologies in OECD Countries," Energies, MDPI, vol. 17(2), pages 1-21, January.
    8. Shi, Daqian & Lu, Shan & Fang, Ziwei, 2024. "The effect of executive green human capital on greenwashing," Research in International Business and Finance, Elsevier, vol. 71(C).
    9. Prisco, Anna & Ricciardi, Irene & Percuoco, Martina & Basile, Vincenzo, 2025. "Sustainability-driven fashion: Unpacking generation Z’s second-hand clothing purchase intentions," Journal of Retailing and Consumer Services, Elsevier, vol. 85(C).
    10. Na Lu & Tiantian Shan & Wen Li & Xuan Liu & Weidong Wang, 2025. "Does the Digital Economy Promote Green Land Use Efficiency?," Sustainability, MDPI, vol. 17(16), pages 1-22, August.
    11. Wang, Xiaoteng & Zhou, Bole & Li, Xiaoling, 2025. "Qualified foreign institutional investors and corporate ESG performance: Evidence from China," International Review of Financial Analysis, Elsevier, vol. 101(C).
    12. Chen, Yufeng & Liu, Yi & Wang, Chuwen, 2025. "ESG rating divergence, investor responses, and managerial myopic behavior," Finance Research Letters, Elsevier, vol. 86(PD).
    13. Pahrudin Pahrudin & Tsung-Hua Hsieh & Li-Wei Liu & Chia-Chun Wang, 2023. "The Role of Information Sources on Tourist Behavior Post-Earthquake Disaster in Indonesia: A Stimulus–Organism–Response (SOR) Approach," Sustainability, MDPI, vol. 15(11), pages 1-23, May.
    14. Long Niu & Chuntian Lu & Lijuan Fan, 2023. "Social Class and Private-Sphere Green Behavior in China: The Mediating Effects of Perceived Status and Environmental Concern," IJERPH, MDPI, vol. 20(5), pages 1-15, February.
    15. Yang, Rui & Jin, Xianglu & Huang, Wenhui & Wang, Sike, 2025. "Evolutionary game analysis of the driving mechanism for green technology innovation in enterprises: a new quality productive forces perspective," Finance Research Letters, Elsevier, vol. 85(PD).
    16. Jinyu Chen & Yan Yang & Qian Ding & Julan Xie, 2025. "Top Management Team Connectedness and Greenwashing," International Journal of Finance & Economics, John Wiley & Sons, Ltd., vol. 30(4), pages 3725-3743, October.
    17. Jun Liu & Yu Qian & Huihong Chang & Jeffrey Yi-Lin Forrest, 2022. "The Impact of Technology Innovation on Enterprise Capacity Utilization—Evidence from China’s Yangtze River Economic Belt," Sustainability, MDPI, vol. 14(18), pages 1-17, September.
    18. Xiaonan Sun & Javier Cifuentes‐Faura & Yao Xiao & Xiaoqian Liu, 2024. "A good name is rather to be chosen: The impact of CEO reputation incentives on corporate green innovation," Business Strategy and the Environment, Wiley Blackwell, vol. 33(3), pages 2413-2431, March.
    19. Liu, Xiangqiang & Yang, Qingqing & Wei, Kai & Dai, Peng-Fei, 2024. "ESG rating disagreement and idiosyncratic return volatility: Evidence from China," Research in International Business and Finance, Elsevier, vol. 70(PB).
    20. Huang, Zhehao & Dong, Hao & Liu, Zhaofei & Albitar, Khaldoon, 2025. "Unleashing the empowered effect of data resource on inclusive green growth: Based on double machine learning," Economic Analysis and Policy, Elsevier, vol. 85(C), pages 1270-1290.

    More about this item

    Keywords

    ;
    ;
    ;
    ;
    ;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:finlet:v:86:y:2025:i:pe:s1544612325016733. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/frl .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.