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Retaining clients in an outcome monitoring evaluation study: HIV prevention efforts in community settings


  • Smith, Bryce D.
  • Kalayil, Elizabeth J.
  • Patel-Larson, Alpa
  • Chen, Brenda
  • Vaughan, Marla


The Centers for Disease Control and Prevention (CDC), Division of HIV/AIDS Prevention (DHAP) conducted outcome monitoring studies on evidence-based interventions (EBIs) provided by CDC-funded community-based organizations (CBOs). Critical to the success of outcome monitoring was the ability of CBOs to recruit and retain clients in evaluation studies. Two EBIs, Video Opportunities for Innovative Condom Education and Safer Sex (VOICES/VOCES) and Healthy Relationships, were evaluated using repeated measure studies, which require robust follow-up retention rates to increase the validity and usefulness of the findings. The retention rates were high for both VOICES/VOCES CBOs (95.8% at 30 days and 91.1% at 120 days), and Healthy Relationships CBOs (89.5% at 90 days and 83.5% at 180 days). This paper presents an overview of the retention of clients, challenges to follow-up, and strategies developed by CBOs to achieve high retention rates. These strategies and rates are discussed within the context of the CBOs’ target populations and communities.

Suggested Citation

  • Smith, Bryce D. & Kalayil, Elizabeth J. & Patel-Larson, Alpa & Chen, Brenda & Vaughan, Marla, 2012. "Retaining clients in an outcome monitoring evaluation study: HIV prevention efforts in community settings," Evaluation and Program Planning, Elsevier, vol. 35(1), pages 16-24.
  • Handle: RePEc:eee:epplan:v:35:y:2012:i:1:p:16-24
    DOI: 10.1016/j.evalprogplan.2011.06.002

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    References listed on IDEAS

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    5. Seal, D.W. & Eldrige, G.D. & Kacanek, D. & Binson, D. & MacGowan, R.J., 2007. "A longitudinal, qualitative analysis of the context of substance use and sexual behavior among 18- to 29-year-old men after their release from prison," Social Science & Medicine, Elsevier, vol. 65(11), pages 2394-2406, December.
    6. McNall, Miles A. & Welch, Vincent E. & Ruh, Kari L. & Mildner, Carolyn A. & Soto, Tomas, 2004. "The use of rapid-feedback evaluation methods to improve the retention rates of an HIV/AIDS healthcare intervention," Evaluation and Program Planning, Elsevier, vol. 27(3), pages 287-294, August.
    7. repec:aph:ajpbhl:10.2105/ajph.2004.056044_1 is not listed on IDEAS
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