The optimal pace of product updates
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- Chen, Yuwen & Carrillo, Janice E., 2011. "Single firm product diffusion model for single-function and fusion products," European Journal of Operational Research, Elsevier, vol. 214(2), pages 232-245, October.
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- Liao, Shuangqing & Seifert, Ralf W., 2015. "On the optimal frequency of multiple generation product introductions," European Journal of Operational Research, Elsevier, vol. 245(3), pages 805-814.
- Gyesik Oh & Yoo S. Hong, 0. "The impact of platform update interval on platform diffusion in a cooperative mobile ecosystem," Journal of Intelligent Manufacturing, Springer, vol. 0, pages 1-10.
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- Goksel Yalcinkaya & Tevfik Aktekin & Sengun Yeniyurt & Setiadi Umar, 2017. "How often should a firm modify its products? A Bayesian analysis of automobile modification cycles," Marketing Letters, Springer, vol. 28(1), pages 85-97, March.
More about this item
KeywordsOR in research and development New product introduction Diffusion Time-pacing Clockspeed;
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