Respondent uncertainty in a contingent market for carbon offsets
The main objective of this paper is to provide additional empirical evidence of what explains respondent uncertainty in contingent valuation (CV) and how this in turn affects stated willingness to pay (WTP). Air travelers asked to pay a carbon travel tax to offset carbon emissions from flying were asked how likely it is that they will actually pay if the tax is voluntary. When changing the market compliance imperative from a mandatory carbon tax to a voluntary contribution, a third of all air travelers consider it unlikely they will actually pay their stated WTP amount. An ordered probit estimation approach is applied to identify the sources of respondent uncertainty. Besides the bid price, respondent sense of responsibility and belief in the effectiveness of the voluntary carbon market are among the main reasons for the experienced uncertainty.
References listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Loomis, John & Ekstrand, Earl, 1998. "Alternative approaches for incorporating respondent uncertainty when estimating willingness to pay: the case of the Mexican spotted owl," Ecological Economics, Elsevier, vol. 27(1), pages 29-41, October.
- Schkade David A. & Payne John W., 1994. "How People Respond to Contingent Valuation Questions: A Verbal Protocol Analysis of Willingness to Pay for an Environmental Regulation," Journal of Environmental Economics and Management, Elsevier, vol. 26(1), pages 88-109, January.
- Alberini, Anna & Boyle, Kevin & Welsh, Michael, 2003. "Analysis of contingent valuation data with multiple bids and response options allowing respondents to express uncertainty," Journal of Environmental Economics and Management, Elsevier, vol. 45(1), pages 40-62, January.
- Fischhoff, Baruch & Furby, Lita, 1988. "Measuring Values: A Conceptual Framework for Interpreting Transactions with Special Reference to Contingent Valuation of Visibility," Journal of Risk and Uncertainty, Springer, vol. 1(2), pages 147-184, June.
- Payne, John W & Bettman, James R & Schkade, David A, 1999. "Measuring Constructed Preferences: Towards a Building Code," Journal of Risk and Uncertainty, Springer, vol. 19(1-3), pages 243-270, December.
- Hanemann, W. Michael & Kristrom, Bengt & Li, Chuan-Zhong, 1996. "Nonmarket Valuation under Preference Uncertainty: Econometric Models and Estimation," Department of Agricultural & Resource Economics, UC Berkeley, Working Paper Series qt5p04d9f1, Department of Agricultural & Resource Economics, UC Berkeley.
- Ready Richard C. & Whitehead John C. & Blomquist Glenn C., 1995. "Contingent Valuation When Respondents Are Ambivalent," Journal of Environmental Economics and Management, Elsevier, vol. 29(2), pages 181-196, September.
- Richard C. Ready & Ståle Navrud & RW. Richard Dubourg, 2001. "How Do Respondents with Uncertain Willingness to Pay Answer Contingent Valuation Questions?," Land Economics, University of Wisconsin Press, vol. 77(3), pages 315-326.
- Li Chuan-Zhong & Mattsson Leif, 1995. "Discrete Choice under Preference Uncertainty: An Improved Structural Model for Contingent Valuation," Journal of Environmental Economics and Management, Elsevier, vol. 28(2), pages 256-269, March.
- Akter, Sonia & Bennett, Jeff & Akhter, Sanzida, 2008. "Preference uncertainty in contingent valuation," Ecological Economics, Elsevier, vol. 67(3), pages 345-351, October.
- John Whitehead & Ju-Chin Huang & Glenn Blomquist & Richard Ready, 1998.
"Construct Validity of Dichotomous and Polychotomous Choice Contingent Valuation Questions,"
Environmental & Resource Economics,
Springer;European Association of Environmental and Resource Economists, vol. 11(1), pages 107-116, January.
- John C. Whitehead & Glenn C. Blomquist & Richard C. Ready & Ju-Chin Huang, "undated". "Construct Validity of Dichotomous and Polychotomous Choice Contingent Valuation Questions," Working Papers 9612, East Carolina University, Department of Economics.
- Champ, Patricia A. & Bishop, Richard C. & Brown, Thomas C. & McCollum, Daniel W., 1997. "Using Donation Mechanisms to Value Nonuse Benefits from Public Goods," Journal of Environmental Economics and Management, Elsevier, vol. 33(2), pages 151-162, June.
- Samnaliev, Mihail & Stevens, Thomas H. & More, Thomas, 2006. "A comparison of alternative certainty calibration techniques in contingent valuation," Ecological Economics, Elsevier, vol. 57(3), pages 507-519, May.
- Patricia Champ & Richard Bishop, 2001. "Donation Payment Mechanisms and Contingent Valuation: An Empirical Study of Hypothetical Bias," Environmental & Resource Economics, Springer;European Association of Environmental and Resource Economists, vol. 19(4), pages 383-402, August.
- Knut Veisten & Ståle Navrud, 2006. "Contingent valuation and actual payment for voluntarily provided passive-use values: Assessing the effect of an induced truth-telling mechanism and elicitation formats," Applied Economics, Taylor & Francis Journals, vol. 38(7), pages 735-756.
- Shaikh, Sabina L. & Sun, Lili & Cornelis van Kooten, G., 2007. "Treating respondent uncertainty in contingent valuation: A comparison of empirical treatments," Ecological Economics, Elsevier, vol. 62(1), pages 115-125, April. Full references (including those not matched with items on IDEAS)