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Planning Strategy of Operation Business and Maintenance by Analytical Hierarchy Process and Strength, Weakness, Opportunity, and Threat Integration for Energy Sustainability

Author

Listed:
  • Suriyanti Suriyanti

    (Department of Management, Faculty of Economics and Business, Universitas Muslim Indonesia, South Sulawesi, Indonesia,)

  • Ahmad Firman

    (Department of Management, STIE Nobel Indonesia, South Sulawesi, Indonesia,)

  • Nurlina Nurlina

    (Department of Management, Stimi Yapmi, Makassar, Indonesia,)

  • Gunawan Bata Ilyas

    (Department of Management, STIE AMKOP, South Sulawesi, Indonesia.)

  • Aditya Halim Perdana Kusuma Putra

    (Department of Management, Faculty of Economics and Business, Universitas Muslim Indonesia, South Sulawesi, Indonesia,)

Abstract

This study integrates analytical hierarchy process (AHP) and strength, weakness, opportunity, and threat (SWOT) in strategic planning or strategy formulation to demonstrate the qualitative and quantitative integration of techniques between SWOT and AHP in developing business strategies in operation and maintenance (O&M) of power plants. Apart from that, it is to evaluate essential factors in strategic planning and to utilize them in developing effective strategies for the O&M of power plants in the CEPA. Ltd. There are two stages of testing in this study, namely the first stage is data collection and SWOT and TOWS strength analysis. The second stage is the integration of SWOT and AHP. The study was conducted at CEPA. Ltd. as a private company operating in the power generation sector with a research period in the mid to end of 2019. Result ot this study shown Some elements of the strategy that can be done (1). The contract of cooperation with the industry parts supplier, (2). Cooperation contracts can be pursued, one of which is by re-construction of a structured and timely payment process (3). Optimizing company value can be achieved by optimizing CSR (4). Website optimization is a digital-based promotion tool (5). Support in terms of resource development can be completed through training, for example, Basic Welder Scaffolder and Basic Mechanical (6). Any transactions process in foreign currencies to avoid fluctuating exchange rates at the time of purchase or payment.

Suggested Citation

  • Suriyanti Suriyanti & Ahmad Firman & Nurlina Nurlina & Gunawan Bata Ilyas & Aditya Halim Perdana Kusuma Putra, 2020. "Planning Strategy of Operation Business and Maintenance by Analytical Hierarchy Process and Strength, Weakness, Opportunity, and Threat Integration for Energy Sustainability," International Journal of Energy Economics and Policy, Econjournals, vol. 10(4), pages 221-228.
    • Handle: RePEc:eco:journ2:2020-04-27
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    References listed on IDEAS

    as
    1. Ramlawati Ramlawati & Aditya Halim Perdana Kusuma Putra, 2018. "Total Quality Management as the Key of the Company to Gain the Competitiveness, Performance Achievement and Consumer Satisfaction," International Review of Management and Marketing, Econjournals, vol. 8(5), pages 60-69.
    2. Gimenez, Cristina & Sierra, Vicenta & Rodon, Juan, 2012. "Sustainable operations: Their impact on the triple bottom line," International Journal of Production Economics, Elsevier, vol. 140(1), pages 149-159.
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    4. Ivo Šlaus & Garry Jacobs, 2011. "Human Capital and Sustainability," Sustainability, MDPI, vol. 3(1), pages 1-58, January.
    5. M. Yusuf S. Barusman & Appin Purisky Redaputri, 2018. "Decision Making Model of Electric Power Fulfillment in Lampung Province Using Soft System Methodology," International Journal of Energy Economics and Policy, Econjournals, vol. 8(1), pages 128-136.
    6. Jiazhen Huo & Zhisheng Hong, 2013. "Service Science in China," Springer Books, Springer, edition 127, number 978-3-642-34497-8, July.
    7. David J. Teece & Gary Pisano & Amy Shuen, 1997. "Dynamic capabilities and strategic management," Strategic Management Journal, Wiley Blackwell, vol. 18(7), pages 509-533, August.
    8. Esra Karaka & Ozan Veli Y ld ran, 2019. "Evaluation of Renewable Energy Alternatives for Turkey via Modified Fuzzy AHP," International Journal of Energy Economics and Policy, Econjournals, vol. 9(2), pages 31-39.
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    Cited by:

    1. Muhammad Wahyuddin Abdullah & Rika Musriani & Alim Syariati & Hadriana Hanafie, 2020. "Carbon Emission Disclosure in Indonesian Firms: The Test of Media-exposure Moderating Effects," International Journal of Energy Economics and Policy, Econjournals, vol. 10(6), pages 732-741.

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    More about this item

    Keywords

    Strength; Weakness; Opportunity; and Threat; Analytical Hierarchy Process; Business Operation Management;
    All these keywords.

    JEL classification:

    • C44 - Mathematical and Quantitative Methods - - Econometric and Statistical Methods: Special Topics - - - Operations Research; Statistical Decision Theory
    • D02 - Microeconomics - - General - - - Institutions: Design, Formation, Operations, and Impact
    • L00 - Industrial Organization - - General - - - General
    • L60 - Industrial Organization - - Industry Studies: Manufacturing - - - General

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