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Consumer's Specie Knowledge and the Values of Natural Christmas Tree Characteristics

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  • Davis, George C.

Abstract

Consumers' willingness to pay for natural Christmas tree characteristics are estimated. Differences in willingness to pay for characteristics by specie knowledge and lack of specie knowledge are tested. Differences in willingness to pay for characteristics by specie are also tested. The results suggests that willingness to pay measures differ by these separations of the sample and, ceteris paribus, sellers of natural Christmas trees could benefit by altering characteristics in accordance with the results of these sample separation tests.

Suggested Citation

  • Davis, George C., 1993. "Consumer's Specie Knowledge and the Values of Natural Christmas Tree Characteristics," Journal of Agricultural and Applied Economics, Cambridge University Press, vol. 25(1), pages 266-277, July.
  • Handle: RePEc:cup:jagaec:v:25:y:1993:i:01:p:266-277_01
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    Cited by:

    1. Kleijnen, Jack P.C. & van Schaik, Frans D.J., 2011. "Sealed-bid auction of Netherlands mussels: Statistical analysis," International Journal of Production Economics, Elsevier, vol. 132(1), pages 154-161, July.
    2. Laura Birg & Anna Goeddeke, 2016. "Christmas Economics—A Sleigh Ride," Economic Inquiry, Western Economic Association International, vol. 54(4), pages 1980-1984, October.
    3. Larkin, Sherry L. & Sylvia, Gilbert, 1998. "Firm-Level Hedonic Analyses Of U.S. Produced Surimi: Implications For Processors And Resource Managers," 1998 Annual meeting, August 2-5, Salt Lake City, UT 20916, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    4. Barlagne, Carla & Bazoche, Pascale & Thomas, Alban & Ozier-Lafontaine, Harry & Causeret, François & Blazy, Jean-Marc, 2015. "Promoting local foods in small island states: The role of information policies," Food Policy, Elsevier, vol. 57(C), pages 62-72.
    5. Zaffou, Madiha & Campbell, Benjamin, 2017. "Willingness to Pay for Retail Location and Product Origin of Christmas Trees," Agricultural and Resource Economics Review, Cambridge University Press, vol. 46(3), pages 464-478, December.

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