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Violence in Popular U.S. Prime Time TV Dramas and the Cultivation of Fear: A Time Series Analysis

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  • Daniel Romer

    (Annenberg Public Policy Center, University of Pennsylvania, 202 S. 36th St., Philadelphia, PA 19104, USA)

  • Patrick Jamieson

    (Annenberg Public Policy Center, University of Pennsylvania, 202 S. 36th St., Philadelphia, PA 19104, USA)

Abstract

Gerbner and Gross’s cultivation theory predicts that prolonged exposure to TV violence creates fear of crime, symptomatic of a mean world syndrome. We tested the theory’s prediction in a time series model with annual changes in violence portrayal on popular US TV shows from 1972 to 2010 as a predictor of changes in public perceptions of local crime rates and fear of crime. We found that contrary to the prediction that TV violence would affect perceptions of crime rates, TV violence directly predicted fear of crime holding constant national crime rates and perceptions of crime rates. National crime rates predicted fear of crime but only as mediated by perceptions of local crime rates. The findings support an interpretation of cultivation theory that TV drama transports viewers into a fictive world that creates fear of crime but without changing perceptions of a mean world.

Suggested Citation

  • Daniel Romer & Patrick Jamieson, 2014. "Violence in Popular U.S. Prime Time TV Dramas and the Cultivation of Fear: A Time Series Analysis," Media and Communication, Cogitatio Press, vol. 2(2), pages 31-41.
  • Handle: RePEc:cog:meanco:v:2:y:2014:i:2:p:31-41
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    References listed on IDEAS

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    1. Deighton, John & Romer, Daniel & McQueen, Josh, 1989. "Using Drama to Persuade," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 16(3), pages 335-343, December.
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    Cited by:

    1. Randy K Lippert & Jolina Scalia, 2015. "Attaching Hollywood to a Surveillant Assemblage: Normalizing Discourses of Video Surveillance," Media and Communication, Cogitatio Press, vol. 3(3), pages 26-38.
    2. Patrick E Jamieson & Daniel Romer, 2021. "The association between the rise of gun violence in popular US primetime television dramas and homicides attributable to firearms, 2000–2018," PLOS ONE, Public Library of Science, vol. 16(3), pages 1-10, March.
    3. Martha Chinomnso Okafor & Luke Ifeanyi Anorue & Paul Martin Obayi & Onyebuchi Alexander Chima, 2023. "Knowledge and Attitude Toward Media Campaigns Against Gender-Based Violence Among Nigerian Women in Southeast, Nigeria," SAGE Open, , vol. 13(4), pages 21582440231, October.

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