Quality strategies in the market process
In order to resist the competitive environment in the market or to consolidate its leading position in the field, organizations are increasingly interested in implementing a quality management system and adopt quality-oriented strategies of the market processes. Also, in order to increase customer satisfaction, organization management is always interested in improving the effectiveness and efficiency of processes, products and services, through the implementation of continuous improvement programs, including preventive and corrective actions that are necessary. In this article, we try to plead for the necessity of adopting quality improvement strategies with direct impact on the market performance of the organization
Volume (Year): 18 (2012)
Issue (Month): 2 ()
|Contact details of provider:|| Web page: http://cmu-edu.eu|
When requesting a correction, please mention this item's handle: RePEc:cmc:annals:v:18:y:2012:i:2:p:271-274. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Georgiana Buzu)
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If references are entirely missing, you can add them using this form.
If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.
Please note that corrections may take a couple of weeks to filter through the various RePEc services.