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Imidž Slovenskej republiky v činnosti orgánov pre zahraničné styky


  • Peter Rusiňák

    () (Fakulta medzinárodných vzťahov, Ekonomická univerzita v Bratislave)


Predkladaný článok je pokračovaním aktivít, ktoré FMV EU v Bratislave ako výskumné pracovisko realizovala v rámci projektu VEGA Postavenie a úlohy diplomacie v procese jednotnej prezentácie štátu (1/0763/10). Autor hodnotí niektoré sporné prístupy k problematike jednotnej prezentácie štátu v zahraničí, osobitne sa venuje terminologickej neujasnenosti. Teoretické a metodické postupy skúmanej problematiky konfrontuje na príklade Slovenskej republiky.

Suggested Citation

  • Peter Rusiňák, 2012. "Imidž Slovenskej republiky v činnosti orgánov pre zahraničné styky," Medzinarodne vztahy (Journal of International Relations), Ekonomická univerzita, Fakulta medzinárodných vzÅ¥ahov, vol. 10(2), pages 7-28.
  • Handle: RePEc:brv:journl:v:10:y:2012:i:2:p:7-28

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    References listed on IDEAS

    1. Cletus C. Coughlin & Michael R. Pakko & William Poole, 2006. "How dangerous is the U.S. current account deficit?," The Regional Economist, Federal Reserve Bank of St. Louis, issue Apr, pages 4-9.
    2. Msuya, Elibariki, 2007. "The Impact of Foreign Direct Investment on Agricultural Productivity and Poverty Reduction in Tanzania," MPRA Paper 3671, University Library of Munich, Germany.
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    More about this item


    štát; jednotná prezentácia; koordinovaná prezentácia; značka (branding); globálny; diplomacia; verejná diplomacia;

    JEL classification:

    • Z00 - Other Special Topics - - General - - - General
    • Z18 - Other Special Topics - - Cultural Economics - - - Public Policy


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