The Effects Of Outdoor Advertisements On Consumers: A Case Study
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References listed on IDEAS
- Michael E. Porter, 2000. "Location, Competition, and Economic Development: Local Clusters in a Global Economy," Economic Development Quarterly, , vol. 14(1), pages 15-34, February.
- Claudia Ogrean & Mihaela Herciu & Lucian Belaşcu, 2008. "Searching for new paradigms in a globalized world: Business ethics as a management strategy," Journal of Business Economics and Management, Taylor & Francis Journals, vol. 9(2), pages 161-165, February.
- Karl Aiginger, 2006. "Competitiveness: From a Dangerous Obsession to a Welfare Creating Ability with Positive Externalities," Journal of Industry, Competition and Trade, Springer, vol. 6(2), pages 161-177, June.
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Keywordsoutdoor advertisement; customer behavior; Turkey;
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