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Device effects: Results from choice experiments in an agritourism context

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  • Tavárez, Héctor
  • Cortés, Mildred

Abstract

[EN] This study uses a questionnaire to examine device use effects in choice experiments and to estimate willingness to pay (WTP) values for agritourism-related activities. The results indicate that respondents using devices with large screens are more confident of their responses, dedicate more time to the valuation exercise, and select the status quo option less frequently. However, WTP for agritourism and perceived choice experiment complexity are invariant with regards to the device. Respondents’ WTP for selected agritourism activities varies from $5 to $21 per visit. [ES] Utilizamos un cuestionario para examinar los efectos del uso de dispositivos en los experimentos de elección y estimar la disposición a pagar (DAP) por actividades relacionadas con el agroturismo. Los resultados indican que los encuestados que utilizan dispositivos con pantallas grandes tienen más confianza en sus respuestas, dedican más tiempo al ejercicio de valoración y seleccionan con menos frecuencia la opción de statu quo. Sin embargo, la DAP por agroturismo y la percepción sobre la complejidad del experimento de elección son invariantes con respecto al dispositivo. La DAP por las actividades de agroturismo seleccionadas varía de $5 a $21 por visita.

Suggested Citation

  • Tavárez, Héctor & Cortés, Mildred, 2024. "Device effects: Results from choice experiments in an agritourism context," Economia Agraria y Recursos Naturales, Spanish Association of Agricultural Economists, vol. 24(01), June.
  • Handle: RePEc:ags:earnsa:343510
    DOI: 10.22004/ag.econ.343510
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    References listed on IDEAS

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    5. Lucia Rocchi & Anastasija Novikova & Bernardas Vaznonis, 2022. "Assessing Consumer Preferences and Willingness to Pay for Agricultural Landscape Attributes in Lithuania," Land, MDPI, vol. 11(10), pages 1-15, September.
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