IDEAS home Printed from https://ideas.repec.org/a/ags/areint/355979.html
   My bibliography  Save this article

Regional development of wine tourism in the context of climate change: the experience of the Odesa region

Author

Listed:
  • Pechko, Volodymyr
  • Kovalova, Iryna
  • Muliukina, Nina
  • Lyashenko, Halyna
  • Belous, Iryna

Abstract

Purpose. The purpose of the article is to assess the specificity of regional development of wine tourism in the context of climate change and globalisation, as well as to determine the components of its promotion in Odesa region. Methodology / approach. To analyse the state of the viticulture and winemaking industry in Ukraine, the official statistics data and database of the vineyard Cadastre in Ukraine are used. Calculations of agroclimatic resources indicators for Odesa region territory are carried out under two scenarios until 2050. The research uses a systematic approach, namely the abstract-logical method and analytical deduction, as well as trend and cluster analysis. Results. The state of the viticulture and winemaking industry of Ukraine and Odesa region is analysed. It is found that 64.9 % of Ukraine’s grape plantations are located in Odesa region, of which 63.2 % are plantations of technical varieties. The share of the region in the area of varieties of new selection is 61.8 %, including technical varieties – 51.9 %, which indicates the development of the potential of the region in the direction of wine tourism with the presentation of exclusive local wines, which is a positive factor. There is a clear increase in the trend of the air temperatures sum, a slight decrease in the trend of the precipitation amount and a tendency to a more significant increase in the average minimum temperature in the central parts of the Odesa region for the period from 1991 to 2020. Calculations of agroclimatic resources for the territory of Odesa region under two scenarios until 2050 are carried out. The business model of a small wine tourism enterprise using the CANVAS matrix is developed. The components of management of the wine tourism regional development are substantiated and its directions are systematically determined in the context of the post-war reconstruction of Ukraine. Originality / scientific novelty. For the first time, based on the forecast calculations of agroclimatic resources for the territory of Odesa region under scenarios A1B and A2 by 2050, the article demonstrates changes that require newly selected varieties to be resistant to higher temperatures and reduced precipitation, as well as increased resistance to diseases and pests. For the first time, the components of the tourist potential of the Odesa region are identified, which include the possibility of developing sustainable viticulture in the context of climate change due to its innovative provision, primarily through the use of a number of new resistant varieties. Practical value / implications. Taking into account climate change and globalisation determines the activities of small viticulture and winemaking enterprises. This allows enterprises to adapt to new conditions and increase resistance to negative impacts. Taking into account the production, aesthetic and entertainment aspects of activities in the field of wine tourism allows enterprises to create a holistic tourism product for Odesa region.

Suggested Citation

  • Pechko, Volodymyr & Kovalova, Iryna & Muliukina, Nina & Lyashenko, Halyna & Belous, Iryna, 2024. "Regional development of wine tourism in the context of climate change: the experience of the Odesa region," Agricultural and Resource Economics: International Scientific E-Journal, Agricultural and Resource Economics: International Scientific E-Journal, vol. 10(3), September.
    • Handle: RePEc:ags:areint:355979
    DOI: 10.22004/ag.econ.355979
    as

    Download full text from publisher

    File URL: https://ageconsearch.umn.edu/record/355979/files/6_Pechko_article.pdf
    Download Restriction: no
    File URL: https://libkey.io/10.22004/ag.econ.355979?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Antonino Galati & Maria Crescimanno & Matteo Rossi & Domenico Farruggia & Salvatore Tinervia, 2014. "The determinants affecting the internationalisation of the Italian SMEs producing sparkling wines: an empirical study on the RBV of the firms," International Journal of Globalisation and Small Business, Inderscience Enterprises Ltd, vol. 6(2), pages 100-118.
    2. E. M. Wolkovich & I. García de Cortázar-Atauri & I. Morales-Castilla & K. A. Nicholas & T. Lacombe, 2018. "From Pinot to Xinomavro in the world's future wine-growing regions," Nature Climate Change, Nature, vol. 8(1), pages 29-37, January.
    3. Grazia Chiara Elmo & Gabriella Arcese & Marco Valeri & Stefano Poponi & Francesco Pacchera, 2020. "Sustainability in Tourism as an Innovation Driver: An Analysis of Family Business Reality," Sustainability, MDPI, vol. 12(15), pages 1-14, July.
    4. Benjamin I. Cook & Elizabeth M. Wolkovich, 2016. "Climate change decouples drought from early wine grape harvests in France," Nature Climate Change, Nature, vol. 6(7), pages 715-719, July.
    5. Anatoliy G. Goncharuk, 2017. "The Challenges of Wine Business in Research," Journal of Applied Management and Investments, Department of Business Administration and Corporate Security, International Humanitarian University, vol. 6(4), pages 253-259, November.
    6. Francesco Contò & Mariantonietta Fiore & Demetris Vrontis & Raffaele Silvestri, 2015. "Innovative marketing behaviour determinants in wine SMEs: the case of an Italian wine region," International Journal of Globalisation and Small Business, Inderscience Enterprises Ltd, vol. 7(2), pages 107-124.
    7. Oczkowski, Edward, 2016. "Hedonic wine price functions with different prices," Australian Journal of Agricultural and Resource Economics, Australian Agricultural and Resource Economics Society, vol. 60(2), April.
    8. Rusudan KUTATELADZE & Tamar KOBLIANIDZE & Lela KOCHLAMAZASHVILI, 2021. "Wine Tourism as a Mechanism for Rural and Regional Development of Georgia," Agricultural Economics and Rural Development, Institute of Agricultural Economics, vol. 18(1), pages 17-29.
    9. Dimitris Karagiannis & Theodore Metaxas, 2020. "Sustainable Wine Tourism Development: Case Studies from the Greek Region of Peloponnese," Sustainability, MDPI, vol. 12(12), pages 1-16, June.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Obermayer, Nora & Kővári, Edit & Leinonen, Jaana & Bak, Gerda & Valeri, Marco, 2022. "How social media practices shape family business performance: The wine industry case study," European Management Journal, Elsevier, vol. 40(3), pages 360-371.
    2. Simona Alfiero & Laura Broccardo & Massimo Cane & Alfredo Esposito, 2018. "High Performance Through Innovation Process Management in SMEs. Evidence from the Italian wine sector," MANAGEMENT CONTROL, FrancoAngeli Editore, vol. 2018(3), pages 87-110.
    3. Chris Roberts & Joel Reynolds & Mary Jo Dolasinski, 2022. "Meta-Analysis of Tourism Sustainability Research: 2019–2021," Sustainability, MDPI, vol. 14(6), pages 1-18, March.
    4. Piermichele La Sala & Raffaele Silvestri & Francesco Contò, 2017. "Differentiation strategies for the wine and nursery sector: empirical evidence from an Italy region," Agricultural and Food Economics, Springer;Italian Society of Agricultural Economics (SIDEA), vol. 5(1), pages 1-17, December.
    5. Vasco Santos & Maria José Sousa & Carlos Costa & Manuel Au-Yong-Oliveira, 2021. "Tourism towards Sustainability and Innovation: A Systematic Literature Review," Sustainability, MDPI, vol. 13(20), pages 1-20, October.
    6. Tindara Abbate & Fabrizio Cesaroni & Angelo Presenza, 2021. "Knowledge transfer from universities to low- and medium-technology industries: evidence from Italian winemakers," The Journal of Technology Transfer, Springer, vol. 46(4), pages 989-1016, August.
    7. Vega-Bayo, Ainhoa & Mariel, Petr & Meyerhoff, Jürgen & Corsi, Armando Maria & Chovan, Milan, 2023. "Climate change adaptation preferences of winemakers from the Rioja wine appellation," Journal of choice modelling, Elsevier, vol. 48(C).
    8. D. Santillán & L. Garrote & A. Iglesias & V. Sotes, 2020. "Climate change risks and adaptation: new indicators for Mediterranean viticulture," Mitigation and Adaptation Strategies for Global Change, Springer, vol. 25(5), pages 881-899, May.
    9. Lu Liu & Jinhua Li & Zhibin Jia & Jing Liu, 2022. "Industrial metabolism analysis of a Chinese wine industry chain based on material flow and input–output analyses," Journal of Industrial Ecology, Yale University, vol. 26(2), pages 448-461, April.
    10. Dimitris Karagiannis & Meletios Andrinos, 2021. "The Role of Sustainable Restaurant Practices in City Branding: The Case of Athens," Sustainability, MDPI, vol. 13(4), pages 1-18, February.
    11. Robert Finger & Lucca Zachmann & Chloe McCallum, 2023. "Short supply chains and the adoption of fungus‐resistant grapevine varieties," Applied Economic Perspectives and Policy, John Wiley & Sons, vol. 45(3), pages 1753-1775, September.
    12. Loureiro, Sandra Maria Correia & Romero, Jaime & Bilro, Ricardo Godinho, 2020. "Stakeholder engagement in co-creation processes for innovation: A systematic literature review and case study," Journal of Business Research, Elsevier, vol. 119(C), pages 388-409.
    13. Sara Tokhi Arab & Tofael Ahamed, 2023. "Near-real-time drought monitoring and assessment for vineyard production on a regional scale with standard precipitation and vegetation indices using Landsat and CHIRPS datasets," Asia-Pacific Journal of Regional Science, Springer, vol. 7(2), pages 591-614, June.
    14. Gergely Szolnoki & Maximilian Tafel, 2022. "Environmental Sustainability and Tourism—The Importance of Organic Wine Production for Wine Tourism in Germany," Sustainability, MDPI, vol. 14(19), pages 1-12, September.
    15. Francisco J. Moral & Cristina Aguirado & Virginia Alberdi & Abelardo García-Martín & Luis L. Paniagua & Francisco J. Rebollo, 2022. "Future Scenarios for Viticultural Suitability under Conditions of Global Climate Change in Extremadura, Southwestern Spain," Agriculture, MDPI, vol. 12(11), pages 1-17, November.
    16. Drivas Kyriakos, 2018. "The Contribution of Marketing and Branding Efforts in Food Exports: Evidence from Panel Data," Journal of Agricultural & Food Industrial Organization, De Gruyter, vol. 16(2), pages 1-7, November.
    17. Manuel Serra & Nuno Antonio & Claudia Henriques & Carlos M. Afonso, 2021. "Promoting Sustainability through Regional Food and Wine Pairing," Sustainability, MDPI, vol. 13(24), pages 1-22, December.
    18. Hana Urbancová & Pavla Vrabcová, 2023. "Sustainability-oriented Innovation: Crucial Sources to Achieve Competitiveness," Journal of Economics / Ekonomicky casopis, Institute of Economic Research, Slovak Academy of Sciences, vol. 71(1), pages 46-64, January.
    19. Anatoliy G. Goncharuk & Ricardo Sellers-Rubio, 2018. "West vs East: How Different Is Performance in European Winemaking," Journal of Applied Management and Investments, Department of Business Administration and Corporate Security, International Humanitarian University, vol. 7(4), pages 185-200, November.
    20. Maria Johann, 2022. "CSR Strategy in Tourism during the COVID-19 Pandemic," Sustainability, MDPI, vol. 14(7), pages 1-12, March.

    More about this item

    Keywords

    ;
    ;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ags:areint:355979. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: AgEcon Search (email available below). General contact details of provider: http://are-journal.com/are .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.