Behavioral Economic Concepts To Encourage Healthy Eating in School Cafeterias: Experiments and Lessons From College Students
AbstractChanging small factors that influence consumer choice may lead to healthier eating within controlled settings, such as school cafeterias. This report describes a behavioral experiment in a college cafeteria to assess the effects of various payment options and menu selection methods on food choices. The results indicate that payment options, such as cash or debit cards, can significantly affect food choices. College students using a card that prepaid only for healthful foods made more nutritious choices than students using either cash or general debit cards. How and when individuals select their food can also influence food choices. College students who preselected their meals from a menu board made significantly different food choices than students who ordered their meals while viewing the foods in line.
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Bibliographic InfoPaper provided by United States Department of Agriculture, Economic Research Service in its series Economic Research Report with number 56489.
Date of creation: Dec 2008
Date of revision:
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More information through EDIRC
Behavioral economics; healthy eating; diet quality; food choices; school meal programs; experimental economics; ERS; USDA.; Agricultural and Food Policy; Food Consumption/Nutrition/Food Safety; Health Economics and Policy; Institutional and Behavioral Economics; Teaching/Communication/Extension/Profession;
This paper has been announced in the following NEP Reports:
- NEP-AGR-2010-02-05 (Agricultural Economics)
- NEP-ALL-2010-02-05 (All new papers)
- NEP-EDU-2010-02-05 (Education)
- NEP-EVO-2010-02-05 (Evolutionary Economics)
- NEP-EXP-2010-02-05 (Experimental Economics)
- NEP-HEA-2010-02-05 (Health Economics)
- NEP-SOC-2010-02-05 (Social Norms & Social Capital)
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