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Information about:
João Borges de Assunção

Personal Details | Affiliation | Lists | Works

This is information that was supplied by João Assunção in registering through RePEc. If you are João Borges de Assunção , you may change this information at RePEc. Or if you are not registered and would like to be listed as well, register at RePEc. When you register or update your RePEc registration, you may identify the papers and articles you have authored.

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Personal Details

First Name: João
Middle Name: Borges de
Last Name: Assunção
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RePEc Short-ID: pas66

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Affiliation

(in no particular order)

Faculdade de Ciências Económicas e Empresariais (Faculty of Economics and Management)
Universidade Católica Portuguesa
Location: Lisboa, Portugal
Homepage: http://www.fcee.lisboa.ucp.pt/
Email:
Phone:
Fax: +351-21 727 02 52
Postal: Palma de Cima, 1649-023 Lisboa
Handle: RePEc:edi:fcucppt (registered authors at this institution)

Lists

This author is featured on the following reading lists or publication compilations:

Portuguese Economists

Works

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Articles

Praveen K. Kopalle & João L. Assunção, 2000. "When (not) to indulge in 'puffery': the role of consumer expectations and brand goodwill in determining advertised and actual product quality," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 21(6), pages 223-241. [Downloadable!]
Praveen K. Kopalle & Aradhna Krishna & João L. Assunção, 1999. "The role of market expansion on equilibrium bundling strategies," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 20(7), pages 365-377.

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This page was last updated on 2009-10-26.

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