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Cow-Calf Producer Perceptions Regarding Individual Animal Traceability


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  • Schulz, Lee L.
  • Tonsor, Glynn T.


This study provides valuable insights into cow-calf producer voluntary participation in the National Animal Identification System and producers’ perceptions of several issues critically impacting the success of voluntary traceability systems. Cow-calf producers believe that the most important issues to the U.S. beef industry in designing a national, individual animal traceability system are monitoring/managing disease, maintaining current foreign markets, accessing foreign markets, and increasing consumer confidence. Furthermore, producers are concerned with cost, liability, reliability of technology, failure of system to meet stated goals, and confidentiality of information associated with these systems.

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Bibliographic Info

Article provided by Southern Agricultural Economics Association in its journal Journal of Agricultural and Applied Economics.

Volume (Year): 42 (2010)
Issue (Month): 04 (November)

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Handle: RePEc:ags:joaaec:100517

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Keywords: animal traceability; cow-calf; National Animal Identification System; voluntary adoption; Agribusiness; Community/Rural/Urban Development; Crop Production/Industries; Farm Management; Labor and Human Capital; Land Economics/Use; Livestock Production/Industries; Production Economics; Research and Development/Tech Change/Emerging Technologies; Q12; Q18; R38;

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Cited by:
  1. Pendell, Dustin L. & Tonsor, Glynn T. & Dhuyvetter, Kevin C. & Brester, Gary W. & Schroeder, Ted C., 2013. "Evolving beef export market access requirements for age and source verification," Food Policy, Elsevier, vol. 43(C), pages 332-340.
  2. Seyoum, Bruk Tefera & Adam, Brian D. & Ge, Candi, 2013. "The Value of Genetic Information in a Whole-Chain Traceability System for Beef," 2013 Annual Meeting, August 4-6, 2013, Washington, D.C. 150458, Agricultural and Applied Economics Association.


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