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Market Orientation and Company Profitability: Further Evidence Incorporating Longitudinal Data

Citations

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Cited by:

  1. Gary Woller, 2002. "From market failure to marketing failure: market orientation as the key to deep outreach in microfinance," Journal of International Development, John Wiley & Sons, Ltd., vol. 14(3), pages 305-324.
  2. Robert E. Morgan & Pierre Berthon, 2008. "Market Orientation, Generative Learning, Innovation Strategy and Business Performance Inter‐Relationships in Bioscience Firms," Journal of Management Studies, Wiley Blackwell, vol. 45(8), pages 1329-1353, December.
  3. Gurjeet Kaur & Shruti Gupta, 2012. "Business Orientation of Indian Consumer Banking," Global Business Review, International Management Institute, vol. 13(3), pages 481-507, October.
  4. Kesten C. Green & J. Scott Armstrong, 2005. "Competitor-oriented Objectives: The Myth of Market Share," Monash Econometrics and Business Statistics Working Papers 17/05, Monash University, Department of Econometrics and Business Statistics.
  5. Eva Tomaskova, 2007. "The Current Models of Market Orientation," European Research Studies Journal, European Research Studies Journal, vol. 0(3-4), pages 81-88.
  6. Mostaque Ahmed Zebal & Ali Quazi, 2011. "Investigating The Determinants And Outcomes Of Market Orientation: Evidence From Bangladesh Banks," International Journal of Management and Marketing Research, The Institute for Business and Finance Research, vol. 4(2), pages 35-47.
  7. Dibrell, Clay & Craig, Justin B. & Hansen, Eric N., 2011. "How managerial attitudes toward the natural environment affect market orientation and innovation," Journal of Business Research, Elsevier, vol. 64(4), pages 401-407, April.
  8. Kovács Bence & Szakály Zoltán, 2022. "Market orientation and corporate performance in the health industry," Management & Marketing, Sciendo, vol. 17(1), pages 41-60, March.
  9. Ing. Eva Tomaskova, 2009. "The Current Methods of Measurement of Market Orientation," European Research Studies Journal, European Research Studies Journal, vol. 0(3), pages 135-150.
  10. Edgar R. Ramírez-Solis & Joan Llonch-Andreu & Alberto D. Malpica-Romero, 2022. "Relational capital and strategic orientations as antecedents of innovation: evidence from Mexican SMEs," Journal of Innovation and Entrepreneurship, Springer, vol. 11(1), pages 1-19, December.
  11. Adu Danso & Kofi Poku & Ahmed Agyapong, 2017. "Mediating role of internal communications in market orientation and performance of mobile telecom firms: Evidence from Ghana," Cogent Business & Management, Taylor & Francis Journals, vol. 4(1), pages 1403713-140, January.
  12. Hilton Barrett & Joseph Balloun & Art Weinstein, 2009. "How variation in management perceptions affects organizational performance," Quality & Quantity: International Journal of Methodology, Springer, vol. 43(3), pages 451-461, May.
  13. Dr. Agnes Hofmeister-Tóth & Kinga Kopfer-Rácz & Dóra Sas, 2015. "Analysis of the Relationship between Market Orientation and Leadership Style in Hungarian SMEs," Journal of Social Sciences (COES&RJ-JSS), , vol. 4(2), pages 812-827, April.
  14. Seemant Kumar Yadav & Vikas Tripathi & Geetika Goel, 2021. "Dis-Aggregated Effect of Market Orientation on Firms' Performance: A Study on Indian Small and Medium-Scale (SMEs) Manufacturers," International Journal of Asian Business and Information Management (IJABIM), IGI Global, vol. 12(3), pages 87-108, July.
  15. Nuntasaree Sukato, 2014. "The Implementation of Market Orientation and Innovation in SMEs," International Journal of Academic Research in Business and Social Sciences, Human Resource Management Academic Research Society, International Journal of Academic Research in Business and Social Sciences, vol. 4(5), pages 614-625, May.
  16. Tania Bucic & Liem Viet Ngo & Ashish Sinha, 2017. "Improving the effectiveness of market-oriented organisation: Empirical evidence from an emerging economy," Australian Journal of Management, Australian School of Business, vol. 42(2), pages 308-327, May.
  17. Jon Morandeira Arca & Victoria De Elizagarate Gutiérrez & Irati Labaien Egiguren, 2017. "An approach to market orientation in the basic units of public action," International Review on Public and Nonprofit Marketing, Springer;International Association of Public and Non-Profit Marketing, vol. 14(4), pages 409-426, December.
  18. Deutscher, Franziska & Zapkau, Florian B. & Schwens, Christian & Baum, Matthias & Kabst, Ruediger, 2016. "Strategic orientations and performance: A configurational perspective," Journal of Business Research, Elsevier, vol. 69(2), pages 849-861.
  19. Enoch Kwame Tham-Agyekum & Ernest Laryea Okorley & Joseph Kwarteng & John-Eudes Andivi Bakang & Fred Nimoh, 2021. "Enhancing Market Orientation of Cocoa Farmers through Farmer Business Schools: The Ghana Cocobod Experience," Asian Journal of Agriculture and rural Development, Asian Economic and Social Society, vol. 11(1), pages 129-138, March.
  20. Robert Inglis & Robert Clift, 2008. "Market-orientated accounting: information for product-level decisions," Managerial Auditing Journal, Emerald Group Publishing, vol. 23(3), pages 225-239, March.
  21. Rong, Baiding & Wilkinson, Ian F., 2011. "What do managers’ survey responses mean and what affects them? The case of market orientation and firm performance," Australasian marketing journal, Elsevier, vol. 19(3), pages 137-147.
  22. Dr. Agnes Hofmeister-Tóth & Kinga Kopfer-Rácz & Dóra Sas, 2015. "Analysis of the Relationship between Market Orientation and Leadership Style in Hungarian SMEs," Journal of Business & Management (COES&RJ-JBM), , vol. 3(4), pages 459-476, October.
  23. Jeremy Galbreath & Paul Shum, 2012. "Do customer satisfaction and reputation mediate the CSR–FP link? Evidence from Australia," Australian Journal of Management, Australian School of Business, vol. 37(2), pages 211-229, August.
  24. Rohaizan Baru & W. Aeshah Ameiha W. Ahmad & Mohd Shahril Othman & Syed Hadhzrullatfhi Syed Omar, 2014. "The Spiritual Competence Aspect in Counselling Service," International Journal of Management Sciences, Research Academy of Social Sciences, vol. 2(10), pages 469-478.
  25. Che Mohd Zulkifli Che Omar & Ahmad Haris & Anas Tajudin & Nur Fadiah Abd Hadi, 2014. "Entrepreneurial Strategic Planning on Business Performance: Relationship between Marketing and Business Performance," International Journal of Management Sciences, Research Academy of Social Sciences, vol. 2(9), pages 418-425.
  26. Farrelly, Francis & Quester, Pascale & Clulow, Val, 2008. "Exploring Market Orientation and Satisfaction of Partners in the Sponsorship Relationship," Australasian marketing journal, Elsevier, vol. 16(2), pages 51-66.
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