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Tourism clusters in Russia: a network perspective

Author

Listed:
  • Aleksandrova Anna

    (Department of Economics, Lomonosov Moscow State University)

  • Sheresheva Marina

    (Department of Economics, Lomonosov Moscow State University)

  • Natalya Egorova

    (National Research University – Higher School of Economics (Nizhny Novgorod))

Abstract

The purpose of the paper is to discuss problems and prospects of tourism clusters development in Russia. The Russian tourism market has huge potential, due to its history, culture, extremely diverse landscapes, rivers, lakes, mountains, flora and fauna, “hidden gems” of small towns with their ancient churches, original local museums and unique sights. In the last decade Russia has witnessed rapid quantitative growth as well as significant changes in strategic development of the tourism industry. Russian Government initiated a number of Federal target programs important for tourism and hotel industry development. In particular, tourism clusters are now in the focus of interest. In 2008, the Russian Government adopted the Concept of cluster policy in the Russian Federation, laying the cluster approach in the basis of the strategy of socio-economic development and considering it as a tool to raise competitiveness of industries and territories. However, the formation of clusters in Russia faces a number of problems due to the peculiarities of the Russian institutional environment. The main challenges facing tourism clusters development in Russia are described. The importance of development joint marketing strategy is underlined. The case of "Big Volga" tourism cluster in the Nizhny Novgorod region is presented.

Suggested Citation

  • Aleksandrova Anna & Sheresheva Marina & Natalya Egorova, 2015. "Tourism clusters in Russia: a network perspective," Working Papers 0022, Moscow State University, Faculty of Economics.
    • Handle: RePEc:upa:wpaper:0022
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    References listed on IDEAS

    as
    1. Rodolfo Baggio & Chris Cooper, 2009. "Knowledge transfer in a tourism destination: the effects of a network structure," The Service Industries Journal, Taylor & Francis Journals, vol. 30(10), pages 1757-1771, November.
    2. Baggio Rodolfo & Sheresheva Marina, 2014. "Network approach in economics and management: The interdisciplinary nature," Working Papers 0011, Moscow State University, Faculty of Economics.
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    More about this item

    Keywords

    tourism clusters; networks; regions; Russia;
    All these keywords.

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • R12 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General Regional Economics - - - Size and Spatial Distributions of Regional Economic Activity; Interregional Trade (economic geography)
    • L50 - Industrial Organization - - Regulation and Industrial Policy - - - General
    • M21 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - Business Economics

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