IDEAS home Printed from https://ideas.repec.org/p/shs/wpaper/1610.html
   My bibliography  Save this paper

Price Elasticity of Alcohol Demand in India

Author

Listed:
  • Santosh Kumar

    (Department of Economics and International Business, Sam Houston State University)

Abstract

Using a household survey conducted in 2014, this study estimates price elasticity of demand for beer, country liquor, and spirits in India. Ordinary least square models were used to estimate the responsiveness in alcohol demand due to price change. We include a large number of control variables to adjust for potential confounding in the model. Inter-district variation in alcohol consumption is adjusted for by including district fixed-effects. Alcohol prices are negatively associated with demand for alcoholic beverages. The price elasticity of demand ranged from -0.14 for spirits to -0.46 for country liquor. Low level of education was positively associated with spirits consumption. The magnitude of elasticity varied by rural-urban, education, and gender. Results indicate a policy mix of price controls and awareness campaigns would be most effective in tackling the adverse effects of harmful drinking in India

Suggested Citation

  • Santosh Kumar, 2016. "Price Elasticity of Alcohol Demand in India," Working Papers 1610, Sam Houston State University, Department of Economics and International Business.
    • Handle: RePEc:shs:wpaper:1610
    as

    Download full text from publisher

    File URL: http://www.shsu.edu/academics/economics-and-international-business/documents/wp_series/wp16-10_paper.pdf
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Gallet, Craig A., 2007. "The demand for alcohol: a meta-analysis of elasticities," Australian Journal of Agricultural and Resource Economics, Australian Agricultural and Resource Economics Society, vol. 51(2), pages 1-15.
    2. Meng, Yang & Brennan, Alan & Purshouse, Robin & Hill-McManus, Daniel & Angus, Colin & Holmes, John & Meier, Petra Sylvia, 2014. "Estimation of own and cross price elasticities of alcohol demand in the UK—A pseudo-panel approach using the Living Costs and Food Survey 2001–2009," Journal of Health Economics, Elsevier, vol. 34(C), pages 96-103.
    3. Padmaja Ayyagari & Partha Deb & Jason Fletcher & William Gallo & Jody L. Sindelar, 2013. "Understanding Heterogeneity In Price Elasticities In The Demand For Alcohol For Older Individuals," Health Economics, John Wiley & Sons, Ltd., vol. 22(1), pages 89-105, January.
    4. Yevgeniy Goryakin & Bayard Roberts & Martin McKee, 2015. "Price elasticities of alcohol demand: evidence from Russia," The European Journal of Health Economics, Springer;Deutsche Gesellschaft für Gesundheitsökonomie (DGGÖ), vol. 16(2), pages 185-199, March.
    5. James Fogarty, 2010. "The Demand For Beer, Wine And Spirits: A Survey Of The Literature," Journal of Economic Surveys, Wiley Blackwell, vol. 24(3), pages 428-478, July.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Kaushalendra Kumar & Santosh Kumar & Anil Kumar Singh, 2018. "Prevalence and socio-demographic correlates of alcohol consumption: survey findings from five states in India," Working Papers 1802, Sam Houston State University, Department of Economics and International Business.
    2. Jolad, Shivakumar & Ravi, Chaitanya, 2021. "Addressing the dilemma of India’s state dependency on Alcohol: ‘New-Soft’ Paternalism approach," SocArXiv 7pnh5, Center for Open Science.
    3. Toan Ngoc Nguyen, 2020. "The Determinants of an Econometric Demand Model for Beverages," International Journal of Economics & Business Administration (IJEBA), International Journal of Economics & Business Administration (IJEBA), vol. 0(1), pages 383-394.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Karel Janda & Zuzana Lajksnerová & Jakub Mikolášek, 2019. "A General Equilibrium Model of Optimal Alcohol Taxation in the Czech Republic," Prague Economic Papers, Prague University of Economics and Business, vol. 2019(5), pages 589-611.
    2. Benjamin Bittschi & Ines Fortin & Sebastian Koch & Richard Sellner & Simon Loretz & Gregor Zwirn, 2019. "Price Elasticities and Implied Tax Revenue for Alcoholic Beverages. Evidence from Poland, France and Spain," WIFO Working Papers 579, WIFO.
    3. James Fogarty & Giri Parameswaran, 2017. "Alcohol Sin Taxes," Working Papers 257211, University of Western Australia, School of Agricultural and Resource Economics.
    4. Didier Tatoutchoup & Octave Keutiben, 2020. "Liberalization of the market for alcohol: Evidence from a Canadian province," Economics Bulletin, AccessEcon, vol. 40(1), pages 782-800.
    5. repec:prg:jnlpep:v:preprint:id:706:p:1-23 is not listed on IDEAS
    6. Luigi Cembalo & Francesco Caracciolo & Eugenio Pomarici, 2014. "Drinking cheaply: the demand for basic wine in Italy," Australian Journal of Agricultural and Resource Economics, Australian Agricultural and Resource Economics Society, vol. 58(3), pages 374-391, July.
    7. Robert Pryce & Bruce Hollingsworth & Ian Walker, 2019. "Alcohol quantity and quality price elasticities: quantile regression estimates," The European Journal of Health Economics, Springer;Deutsche Gesellschaft für Gesundheitsökonomie (DGGÖ), vol. 20(3), pages 439-454, April.
    8. repec:ags:aaea22:335935 is not listed on IDEAS
    9. Michele Santoni, 2017. "Protective Excise Taxation," Journal of Industry, Competition and Trade, Springer, vol. 17(4), pages 421-445, December.
    10. Kenneth W. Clements & Yihui Lan & Haiyan Liu, 2020. "Understanding alcohol consumption across countries," Applied Economics, Taylor & Francis Journals, vol. 52(40), pages 4421-4439, August.
    11. Stanislava Grosová & Michal Masár & Olga Kutnohorská & Vladimír Kubeš, 2017. "The demand for beer in Czech Republic: inderstanding longrun on- and off-trade price elasticities," Czech Journal of Food Sciences, Czech Academy of Agricultural Sciences, vol. 35(2), pages 165-170.
    12. Clements, Kenneth W. & Mariano, Marc Jim M. & Verikios, George & Wong, Berwyn, 2022. "How elastic is alcohol consumption?," Economic Analysis and Policy, Elsevier, vol. 76(C), pages 568-581.
    13. Meng, Yang & Brennan, Alan & Purshouse, Robin & Hill-McManus, Daniel & Angus, Colin & Holmes, John & Meier, Petra Sylvia, 2014. "Estimation of own and cross price elasticities of alcohol demand in the UK—A pseudo-panel approach using the Living Costs and Food Survey 2001–2009," Journal of Health Economics, Elsevier, vol. 34(C), pages 96-103.
    14. repec:lic:licosd:32513 is not listed on IDEAS
    15. Kolosnitsyna, Marina & Sukhanova, Varvara, 2023. "Price elasticities revisited: The effect of price changes caused by taxation on the amount of alcohol consumed," Applied Econometrics, Russian Presidential Academy of National Economy and Public Administration (RANEPA), vol. 69, pages 28-47.
    16. Gehrsitz, Markus & Saffer, Henry & Grossman, Michael, 2021. "The effect of changes in alcohol tax differentials on alcohol consumption," Journal of Public Economics, Elsevier, vol. 204(C).
    17. Adrian R. Fleissig, 2016. "Changing Trends in U.S. Alcohol Demand," Atlantic Economic Journal, Springer;International Atlantic Economic Society, vol. 44(3), pages 263-276, September.
    18. Luis Miguel Galindo & Jimy Ferrer Carbonell & José Eduardo Alatorre & Orlando Reyes, 2015. "Metaanálisis de las elasticidades ingreso y precio de la demanda de energía: algunas implicaciones de politica pública para América Latina," Revista Economía, Fondo Editorial - Pontificia Universidad Católica del Perú, vol. 38(75), pages 9-40.
    19. Jon Nelson, 2015. "Binge drinking and alcohol prices: a systematic review of age-related results from econometric studies, natural experiments and field studies," Health Economics Review, Springer, vol. 5(1), pages 1-13, December.
    20. Nelson, Jon P., 2014. "Binge Drinking, Alcohol Prices, And Alcohol Taxes," Working Papers 164652, American Association of Wine Economists.
    21. Nelson, Jon P., 2014. "Estimating the price elasticity of beer: Meta-analysis of data with heterogeneity, dependence, and publication bias," Journal of Health Economics, Elsevier, vol. 33(C), pages 180-187.
    22. Watson, Philip & Winfree, Jason & Toro-González, Daniel, . "Fiscal Impacts and Cross-Border Effects of a Change in State Liquor Policy," Journal of Food Distribution Research, Food Distribution Research Society, vol. 51(2).
    23. Alatorre, José Eduardo & Ferrer, Jimy & Galindo, Luis Miguel & Reyes, Orlando & Samaniego, Joseluis, 2016. "Cambio climático, políticas públicas y demanda de energía y gasolinas en América Latina: un meta-análisis," Documentos de Proyectos 40841, Naciones Unidas Comisión Económica para América Latina y el Caribe (CEPAL).

    More about this item

    Keywords

    Price elasticity of demand; Alcohol demand; Public policy; India;
    All these keywords.

    JEL classification:

    • I18 - Health, Education, and Welfare - - Health - - - Government Policy; Regulation; Public Health
    • D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:shs:wpaper:1610. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Christian Raschke (email available below). General contact details of provider: https://edirc.repec.org/data/deshsus.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.