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Mutual Image Impacts of Events and Host Destinations: What We Know From Prior Research

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  • Christian Dragin-Jensen

    () (Department of Environmental and Business Economics, University of Southern Denmark)

Abstract

In the highly competitive marketplace for tourists and talented citizens, events have become increasingly important in acting as image builders for their host destinations. Equivalently, the image of a destination can have an impact on event perceptions, resulting in careful considerations for event managers and destination stakeholders to make when pairing an event with a host destination. This has resulted in a significant increase in publishing activity of image impacts on events and host destinations in the past decade, eventuating in a wide array of theories, methods and results. As a contribution to event and destination image impact research, this paper systematically conducts a review process and identifies 37 peer-reviewed articles that fall within its established research criteria, thereby synthesizing and gaining new perspectives, as well as presenting new implications by conjoining aspects of destination and event image research not previously compared.

Suggested Citation

  • Christian Dragin-Jensen, 2016. "Mutual Image Impacts of Events and Host Destinations: What We Know From Prior Research," Working Papers 122/16, University of Southern Denmark, Department of Sociology, Environmental and Business Economics.
  • Handle: RePEc:sdk:wpaper:122
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    References listed on IDEAS

    as
    1. Xing, Xiaoyan & Chalip, Laurence, 2006. "Effects of Hosting a Sport Event on Destination Brand: A Test of Co-branding and Match-up Models," Sport Management Review, Elsevier, vol. 9(1), pages 49-78, May.
    2. Arne Feddersen & André Leão Grötzinger & Wolfgang Maennig, 2009. "Investment in Stadia and Regional Economic Development—Evidence from FIFA World Cup 2006," International Journal of Sport Finance, Fitness Information Technology, vol. 4(4), pages 221-239, November.
    3. Glen Searle, 2002. "Uncertain Legacy: Sydney's Olympic Stadiums," European Planning Studies, Taylor & Francis Journals, vol. 10(7), pages 845-860, October.
    4. Kim, Woosoon & Walker, Matthew, 2012. "Measuring the social impacts associated with Super Bowl XLIII: Preliminary development of a psychic income scale," Sport Management Review, Elsevier, vol. 15(1), pages 91-108.
    5. David A. Hensher & Ann M. Brewer, 2002. "Going for gold at the Sydney Olympics: How did transport perform?," Transport Reviews, Taylor & Francis Journals, vol. 22(4), pages 381-399, January.
    6. Christine Green, B., 2001. "Leveraging Subculture and Identity to Promote Sport Events," Sport Management Review, Elsevier, vol. 4(1), pages 1-19, May.
    7. Drew Whitelegg, 2000. "Going for Gold: Atlanta's Bid for Fame," International Journal of Urban and Regional Research, Wiley Blackwell, vol. 24(4), pages 801-817, December.
    Full references (including those not matched with items on IDEAS)

    More about this item

    Keywords

    Events; Image Impact; Event Tourism; Destination Image; Literature Review;

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