IDEAS home Printed from
MyIDEAS: Log in (now much improved!) to save this paper

Condition sociale et culturelle de la femme dans l’Est européen les exemples bulgare et roumain Women’s social and cultural condition in eastern europe bulgarian and romanian cases)

Listed author(s):
  • Evguénia Draganova-Madelaine


    (labrii, ULCO)

  • Caterina Rusu


    (labrii, ULCO)

  • Delia Ppopescu


    (labrii, ULCO)

Registered author(s):

    Dans le cadre de l’Europe actuelle, les femmes bulgares et roumaines vivent des situations nouvelles, conséquence des mutations profondes que subissent leurs pays respectifs depuis 1989. Dans ces conditions inconnues jusqu’alors, elles sont amenées à modifier leur comportement et adoptent des stratégies qui leur permettraient de faire face à la situation économique nouvelle dans laquelle elles évoluent. Nombreuses sont les questions qui se posent tant sur leur participation à l’exercice du pouvoir que sur leur statut économique : femmes employées ou employeurs ou encore sans emploi. Multiples sont également les interrogations sur la notion d’identité, sur l’image de soi qui peut influencer les comportements et les attitudes. Dans la société contemporaine la télévision a transformé et continue de transformer notre vie de tous les jours en devenant un véritable élément de socialisation de l’individu. La femme y est devenue omniprésente, surtout dans la stratégie de marketing (publicité) mais des questions essentielles comme celles du trafic d’êtres humains restent traitées superficiellement. Within the framework of present-day Europe, Bulgarian and Romanian women live through new situations, consequence of the deep changes that their respective countries have u ndergone since 1989.Under conditions, unknown until then, they are led to alter their behaviour and adopt strategies so as to be able to face the new economicsituation in which they are moving about.They have to answer numerous questions about both, their share of governmental power and their economic status: female employers or employees or jobless. They also have to face numerous questions about the notion of identity or still, about their own image which could influence behaviours and attitudes. In today's society, television has influenced and goes on influencing our common life, becoming a true socializing element for the individual. Woman has become omnipresent, mostly in marketing strategies (advertising) but major issues such as human being trafficking remain superficially-treated.

    If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.

    File URL:
    Download Restriction: no

    Paper provided by Laboratoire de Recherche sur l'Industrie et l'Innovation. ULCO / Research Unit on Industry and Innovation in its series Working Papers with number 87.

    in new window

    Length: 19 pages
    Date of creation: Nov 2004
    Publication status: Published in Cahiers du Lab.RII, Novembre 2004
    Handle: RePEc:rii:riidoc:87
    Contact details of provider: Postal:
    Maison de la recherche en sciences de l'homme, 21 quai de la Citadelle, 59140 Dunkerque

    Phone: (33) 3 28 23 71 35
    Fax: (33) 3 28 23 71 43 or (33) 3 28 23 71 10
    Web page:

    More information through EDIRC

    References listed on IDEAS
    Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:

    in new window

    1. Richins, Marsha L, 1991. " Social Comparison and the Idealized Images of Advertising," Journal of Consumer Research, Oxford University Press, vol. 18(1), pages 71-83, June.
    Full references (including those not matched with items on IDEAS)

    This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

    When requesting a correction, please mention this item's handle: RePEc:rii:riidoc:87. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Philippe Chagnon)

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If references are entirely missing, you can add them using this form.

    If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    This information is provided to you by IDEAS at the Research Division of the Federal Reserve Bank of St. Louis using RePEc data.