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Perpetuating gender stereotypes via the internet? an analysis of the women’s presence in Spanish online newspapers


  • Mateos de Cabo, Ruth
  • Gimeno, Ricardo
  • Martínez, Miryam
  • López, Luis


In the present research we investigate possible predictors of the presence of women in Spanish online newspapers using an automatic content analysis over a three-month period. Results of the analysis reveal that Spanish online newspapers continue depicting women in a stereotyped manner. Women are still linked to traditionally ‘female’ sections, and they appear more frequently in news considered less important in terms of extension and publication day. The gender of the reporter also matters since female journalists tend to include more women in the news they report than their male peers.

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  • Mateos de Cabo, Ruth & Gimeno, Ricardo & Martínez, Miryam & López, Luis, 2011. "Perpetuating gender stereotypes via the internet? an analysis of the women’s presence in Spanish online newspapers," MPRA Paper 33557, University Library of Munich, Germany.
  • Handle: RePEc:pra:mprapa:33557

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    References listed on IDEAS

    1. Aven, Forrest Jr. & Parker, Barbara & McEvoy, Glenn M., 1993. "Gender and attitudinal commitment to organizations: A Meta-analysis," Journal of Business Research, Elsevier, vol. 26(1), pages 63-73, January.
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    More about this item


    newspapers; gender representation; stereotypes; Internet; content analysis;

    JEL classification:

    • L82 - Industrial Organization - - Industry Studies: Services - - - Entertainment; Media
    • L86 - Industrial Organization - - Industry Studies: Services - - - Information and Internet Services; Computer Software
    • J16 - Labor and Demographic Economics - - Demographic Economics - - - Economics of Gender; Non-labor Discrimination

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