Green IT, China – France: similar reactions?
Based upon a study carried out both in France and in China, this communication aims to answer the following question: Is it useful to invest in Green IT for Universities? This research provides information on the perception of individuals with respect to the label "green" placed on an IT object and also highlights the need to take into account the affective dimension of attitude in the Technology Acceptance Model. Our results may help in investment decisions regarding "green" technology
|Date of creation:||2010|
|Date of revision:|
|Publication status:||Published - Presented, 15ème Colloque de l'Association Information et Management, 2010, La Rochelle, France|
|Note:||View the original document on HAL open archive server: http://halshs.archives-ouvertes.fr/halshs-00545789/en/|
|Contact details of provider:|| Web page: http://hal.archives-ouvertes.fr/|
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Fred D. Davis & Richard P. Bagozzi & Paul R. Warshaw, 1989. "User Acceptance of Computer Technology: A Comparison of Two Theoretical Models," Management Science, INFORMS, vol. 35(8), pages 982-1003, August.
- Ajzen, Icek, 1991. "The theory of planned behavior," Organizational Behavior and Human Decision Processes, Elsevier, vol. 50(2), pages 179-211, December.
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