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Exploring Impulse Buying Behavior Among Iranian Tourists In Malaysia (Case Study)

Author

Listed:
  • A. Foroughi Author_Email: decart110@yahoo.com

    (Faculty of Education ,UKM)

  • N. Aishah Buang

    (Faculty of Education ,UKM)

  • M.Sherilou

    (Department of E-MBA Iust University)

Abstract

No abstract is available for this item.

Suggested Citation

  • A. Foroughi Author_Email: decart110@yahoo.com & N. Aishah Buang & M.Sherilou, 2011. "Exploring Impulse Buying Behavior Among Iranian Tourists In Malaysia (Case Study)," 2nd International Conference on Business and Economic Research (2nd ICBER 2011) Proceeding 2011-168, Conference Master Resources.
    • Handle: RePEc:cms:2icb11:2011-168
    as

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    File URL: http://www.internationalconference.com.my/proceeding/2ndicber2011_proceeding/168-2nd%20ICBER%202011%20PG%20625-631%20Buying%20Behavior.pdf
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    References listed on IDEAS

    as
    1. Faber, Ronald J, et al, 1995. "Two Forms of Compulsive Consumption: Comorbidity of Compulsive Buying and Binge Eating," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 22(3), pages 296-304, December.
    2. Babin, Barry J & Darden, William R & Griffin, Mitch, 1994. "Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 20(4), pages 644-656, March.
    3. Bloch, Peter H & Sherrell, Daniel L & Ridgway, Nancy M, 1986. "Consumer Search: An Extended Framework," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 13(1), pages 119-126, June.
    4. MacInnis, Deborah J & Price, Linda L, 1987. "The Role of Imagery in Information Processing: Review and Extensions," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 13(4), pages 473-491, March.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    Impulse buying; shopping enjoyment; impulse buying tendency; in-store browsing;
    All these keywords.

    JEL classification:

    • M0 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - General

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