Elections as Targeting Contests
This paper develops a model of electoral turnout where parties compensate voters for showing up to the polls. Existence and uniqueness conditions are shown to impose substantial restrictions on the uncertainty about partisan support faced by the parties, and on the distribution of voting costs among citizens. The model predicts that voters in the minority will be more likely to vote, and that turnout increases with the importance of the election. The model can generate the observed correlation between election closeness and electoral turnout, lthough the cause of this correlation may depend on the distribution of voting costs.
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