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Subalternity and entrepreneurship: tales of marginalized but enterprising characters, oppressive settings and haunting plots

In: Culture and Economic Action

Author

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  • Virgil Henry Storr
  • Bridget Colon

Abstract

Entrepreneurs are cultural creatures, and culture affects how they conceive their opportunities and how they determine and pursue their interests. Understanding entrepreneurship in any particular context thus requires attention to be paid to prevailing cultural beliefs as well as the formal and informal institutions that affect economic behavior. This chapter adopts the important but seldom used approach of focusing upon the tales of entrepreneurship prevalent in a given culture. The authors argue that, to get a sense of the economic culture in a particular context, it is crucial to focus on what a culture’s success and failure stories tell about how to get ahead. Arguably, this approach is particularly important if the goal is to understand entrepreneurship amongst subaltern/marginalized groups. Using fiction from the former Soviet bloc, where a one-dimensional form of entrepreneurship flourished even within the command economy, and literature from anglophone Africa and the British Caribbean, where black entrepreneurship had to contend with brutal colonial rule and postcolonial corruption, this chapter highlights how entrepreneurs were influenced by culture in these contexts, and explores the origins of these cultural factors.

Suggested Citation

  • Virgil Henry Storr & Bridget Colon, 2015. "Subalternity and entrepreneurship: tales of marginalized but enterprising characters, oppressive settings and haunting plots," Chapters,in: Culture and Economic Action, chapter 15, pages 337-354 Edward Elgar Publishing.
  • Handle: RePEc:elg:eechap:14354_15
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    File URL: https://www.elgaronline.com/view/9780857931726.00021.xml
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    References listed on IDEAS

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    1. Niina Nummela & Catherine Welch, 2006. "Qualitative research methods in international entrepreneurship: Introduction to the special issue," Journal of International Entrepreneurship, Springer, vol. 4(4), pages 133-136, December.
    2. Storr Virgil Henry, 2002. "All We've learnt: Colonial Teachings and Caribean Underdevelopment," Journal des Economistes et des Etudes Humaines, De Gruyter, vol. 12(4), pages 1-29, December.
    3. Richard E. Ericson & Barry W. Ickes, 2001. "original papers : A model of Russia's "virtual economy"," Review of Economic Design, Springer;Society for Economic Design, vol. 6(2), pages 185-214.
    4. Shane, Scott A., 1992. "Why do some societies invent more than others?," Journal of Business Venturing, Elsevier, vol. 7(1), pages 29-46, January.
    5. McGrath, Rita Gunther & MacMillan, Ian C. & Yang, Elena Ai-Yuan & Tsai, William, 1992. "Does culture endure, or is it malleable? Issues for entrepreneurial economic development," Journal of Business Venturing, Elsevier, vol. 7(6), pages 441-458, November.
    6. Shane, Scott, 1993. "Cultural influences on national rates of innovation," Journal of Business Venturing, Elsevier, vol. 8(1), pages 59-73, January.
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    Cited by:

    1. Jason Arentz & Frederic Sautet & Virgil Storr, 2013. "Prior-knowledge and opportunity identification," Small Business Economics, Springer, vol. 41(2), pages 461-478, August.
    2. Solomon Stein & Virgil Storr, 2013. "The difficulty of applying the economics of time and ignorance," The Review of Austrian Economics, Springer;Society for the Development of Austrian Economics, vol. 26(1), pages 27-37, March.
    3. Colin C. Williams, 2011. "Entrepreneurship, the informal economy and rural communities," Journal of Enterprising Communities: People and Places in the Global Economy, Emerald Group Publishing, vol. 5(2), pages 145-157, May.
    4. Colin C. Williams, 2011. "Entrepreneurship, the informal economy and rural communities," Journal of Enterprising Communities: People and Places in the Global Economy, Emerald Group Publishing, vol. 5(2), pages 145-157, April.

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    Keywords

    Development Studies; Economics and Finance;

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