Gender-induced Differences while Choosing Cosmetics for Men: A Case of Lithuania
Author
Abstract
Suggested Citation
DOI: 10.1515/mosr-2018-0016
Download full text from publisher
References listed on IDEAS
- Bakewell, Cathy & Mitchell, Vincent-Wayne, 2006. "Male versus female consumer decision making styles," Journal of Business Research, Elsevier, vol. 59(12), pages 1297-1300, November.
- Funches, Venessa & Yarber-Allen, Annice & Johnson, Kimberly, 2017. "Generational and family structural differences in male attitudes and orientations towards shopping," Journal of Retailing and Consumer Services, Elsevier, vol. 37(C), pages 101-108.
Most related items
These are the items that most often cite the same works as this one and are cited by the same works as this one.- Tsaur, Sheng-Hshiung & Teng, Hsiu-Yu, 2017. "Exploring tour guiding styles: The perspective of tour leader roles," Tourism Management, Elsevier, vol. 59(C), pages 438-448.
- Hwang, Joon Ho & Chung, Jaiho & Kim, Jae Wook & Lee, Dongwon & Yoo, Weon Sang, 2016. "Antecedents to loyalty point redemption: Implications for customer equity management," Journal of Business Research, Elsevier, vol. 69(9), pages 3731-3739.
- Kwon, Kyoung-Nan & Schumann, David W. & Fairhurst, Ann, 2010. "Consideration of an expected future deal in assessing the value of a present deal: Forward-looking bargain shopping," Journal of Business Research, Elsevier, vol. 63(1), pages 84-90, January.
- Kim, Tae Youn & Lee, Yoon-Jung, 2017. "Contemporary dandies: The behavioral characteristics of Korean male consumers in fashion multi-brand stores and tailor shops," Journal of Business Research, Elsevier, vol. 74(C), pages 149-153.
- Zhou, Joyce Xin & Arnold, Mark J. & Pereira, Arun & Yu, Jun, 2010. "Chinese consumer decision-making styles: A comparison between the coastal and inland regions," Journal of Business Research, Elsevier, vol. 63(1), pages 45-51, January.
- Ritu Mehta, 2020. "Gender-based differences in consumer decision-making styles: implications for marketers," DECISION: Official Journal of the Indian Institute of Management Calcutta, Springer;Indian Institute of Management Calcutta, vol. 47(3), pages 319-329, September.
- Hyo Jin Eom & Nara Youn & Myoung‐Jin Lee, 2020. "Validation of Consumer Styles Inventory for consumer decision making styles," Journal of Consumer Affairs, Wiley Blackwell, vol. 54(3), pages 836-853, September.
- Das, Gopal, 2014. "Impacts of retail brand personality and self-congruity on store loyalty: The moderating role of gender," Journal of Retailing and Consumer Services, Elsevier, vol. 21(2), pages 130-138.
- Gázquez-Abad, Juan Carlos & Martínez-López, Francisco J. & Sethuraman, Raj, 2021. "What factors moderate the effect of assortment reduction on store switching? Insights and implications for grocery brands," Journal of Business Research, Elsevier, vol. 133(C), pages 98-115.
- Radek Tahal & Tomáš Formánek, 2022. "Environmental Stances and Lifestyle Preferences in Czechia: Generational Aspects and Socio-Demographic Implications," Central European Business Review, Prague University of Economics and Business, vol. 2022(5), pages 1-21.
- Imran Khan & Zillur Rahman, 2017. "Brand Experience and Emotional Attachment in Services: The Moderating Role of Gender," Service Science, INFORMS, vol. 9(1), pages 50-61, March.
- Berta Tubillejas-Andrés & Amparo Cervera-Taulet & Haydee Calderón García, 2019. "Feeling emotions in the public performing arts sector: does gender affect?," International Review on Public and Nonprofit Marketing, Springer;International Association of Public and Non-Profit Marketing, vol. 16(1), pages 1-22, March.
- Rehan Azam & Muhammad Danish & Syed Suleman Akbar, 2012. "Consumption Style among Young Adults toward Their Shopping Behavior: An Empirical Study in Pakistan," Business and Management Research, Business and Management Research, Sciedu Press, vol. 1(4), pages 109-116, December.
- Melović, Boban & Šehović, Damir & Karadžić, Vesna & Dabić, Marina & Ćirović, Dragana, 2021. "Determinants of Millennials' behavior in online shopping – Implications on consumers’ satisfaction and e-business development," Technology in Society, Elsevier, vol. 65(C).
- Olk, Stephan & Lindenmeier, Jörg & Tscheulin, Dieter K. & Zogaj, Adnan, 2021. "Emotional labor in a non-isolated service encounter - The impact of customer observation on perceived authenticity and perceived fairness," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
- Rezaei, Sajad, 2015. "Segmenting consumer decision-making styles (CDMS) toward marketing practice: A partial least squares (PLS) path modeling approach," Journal of Retailing and Consumer Services, Elsevier, vol. 22(C), pages 1-15.
- Klein, Andreas & Sharma, Varinder M., 2022. "Consumer decision-making styles, involvement, and the intention to participate in online group buying," Journal of Retailing and Consumer Services, Elsevier, vol. 64(C).
- Maximiano Ortiz-Pimentel & Carlos Molina & Guillermo Armando Ronda-Pupo, 2020. "Bibliometric assessment of papers on generations in management and business journals," Scientometrics, Springer;Akadémiai Kiadó, vol. 125(1), pages 445-469, October.
- Ivana Pavlic & Matea Vukic, 2019. "Decision-Making Styles Of Generation Z Consumers In Croatia," Economic Thought and Practice, Department of Economics and Business, University of Dubrovnik, vol. 28(1), pages 79-95, june.
- Enav, Friedmann & Daphna, Brueller, 2018. "Is stereotypical gender targeting effective for increasing service choice?," Journal of Retailing and Consumer Services, Elsevier, vol. 44(C), pages 35-44.
More about this item
Keywords
choice behaviour; cosmetics; gender differences; market segmentation;All these keywords.
Statistics
Access and download statisticsCorrections
All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:vrs:morgsr:v:80:y:2018:i:1:p:101-114:n:7. See general information about how to correct material in RePEc.
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Peter Golla (email available below). General contact details of provider: https://www.sciendo.com .
Please note that corrections may take a couple of weeks to filter through the various RePEc services.