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Key Drivers of Digital Transformation in Greek Businesses: Strategy vs. Technology

Author

Listed:
  • Karekla Maria

    (Hellenic Open University Patras, WesternGreece.)

  • Pollalis Yannis

    (University of Piraeus – Economics PireasGreece)

  • Angelopoulos Michail

    (University of Piraeus – Economics Karaoli & Dimitriou 80, Pireas 185 34Greece)

Abstract

Purpose: This article aims to assess strategy and technology as key drivers of Greek businesses’ digital transformation and compare the results to those of international studies and sources.

Suggested Citation

  • Karekla Maria & Pollalis Yannis & Angelopoulos Michail, 2021. "Key Drivers of Digital Transformation in Greek Businesses: Strategy vs. Technology," Journal of Management and Business Administration. Central Europe, Sciendo, vol. 29(2), pages 33-62, June.
    • Handle: RePEc:vrs:jmbace:v:29:y:2021:i:2:p:33-62:n:6
    DOI: 10.7206/cemj.2658-0845.45
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    References listed on IDEAS

    as
    1. Matt, C. & Hess, Thomas & Benlian, Alexander, 2015. "Digital Transformation Strategies," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 75002, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    2. Christian Matt & Thomas Hess & Alexander Benlian, 2015. "Digital Transformation Strategies," Business & Information Systems Engineering: The International Journal of WIRTSCHAFTSINFORMATIK, Springer;Gesellschaft für Informatik e.V. (GI), vol. 57(5), pages 339-343, October.
    3. Matt, C. & Hess, Thomas & Benlian, Alexander, 2015. "Digital Transformation Strategies," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 75202, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    digital transformation; digital strategy; digital technology; digital maturity; digital technology management; businesses; Greece;
    All these keywords.

    JEL classification:

    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes
    • O32 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Management of Technological Innovation and R&D
    • O31 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Innovation and Invention: Processes and Incentives
    • M15 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - IT Management

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