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'Qualitative' and 'quantitative' methods and approaches across subject fields: implications for research values, assumptions, and practices

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  • Nick Pilcher

    (Edinburgh Napier University)

  • Martin Cortazzi

    (University of Warwick)

Abstract

There is considerable literature showing the complexity, connectivity and blurring of 'qualitative' and 'quantitative' methods in research. Yet these concepts are often represented in a binary way as independent dichotomous categories. This is evident in many key textbooks which are used in research methods courses to guide students and newer researchers in their research training. This paper analyses such textbook representations of 'qualitative' and 'quantitative' in 25 key resources published in English (supported by an outline survey of 23 textbooks written in German, Spanish and French). We then compare these with the perceptions, gathered through semi-structured interviews, of university researchers (n = 31) who work in a wide range of arts and science disciplines. The analysis of what the textbooks say compared to what the participants report they do in their practice shows some common features, as might be assumed, but there are significant contrasts and contradictions. The differences tend to align with some other recent literature to underline the complexity and connectivity associated with the terms. We suggest ways in which future research methods courses and newer researchers could question and positively deconstruct such binary representations in order to free up directions for research in practice, so that investigations can use both quantitative or qualitative approaches in more nuanced practices that are appropriate to the specific field and given context of investigations.

Suggested Citation

  • Nick Pilcher & Martin Cortazzi, 2024. "'Qualitative' and 'quantitative' methods and approaches across subject fields: implications for research values, assumptions, and practices," Quality & Quantity: International Journal of Methodology, Springer, vol. 58(3), pages 2357-2387, June.
  • Handle: RePEc:spr:qualqt:v:58:y:2024:i:3:d:10.1007_s11135-023-01734-4
    DOI: 10.1007/s11135-023-01734-4
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    References listed on IDEAS

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    1. Barbara Hanson, 2008. "Wither Qualitative/Quantitative?: Grounds for Methodological Convergence," Quality & Quantity: International Journal of Methodology, Springer, vol. 42(1), pages 97-111, February.
    2. Jana Uher, 2022. "Functions of units, scales and quantitative data: Fundamental differences in numerical traceability between sciences," Quality & Quantity: International Journal of Methodology, Springer, vol. 56(4), pages 2519-2548, August.
    3. Benjamin Saunders & Julius Sim & Tom Kingstone & Shula Baker & Jackie Waterfield & Bernadette Bartlam & Heather Burroughs & Clare Jinks, 2018. "Saturation in qualitative research: exploring its conceptualization and operationalization," Quality & Quantity: International Journal of Methodology, Springer, vol. 52(4), pages 1893-1907, July.
    4. Uher, Jana, 2022. "Functions of units, scales and quantitative data: fundamental differences in numerical traceability between sciences," LSE Research Online Documents on Economics 111972, London School of Economics and Political Science, LSE Library.
    5. M. Heyvaert & B. Maes & P. Onghena, 2013. "Mixed methods research synthesis: definition, framework, and potential," Quality & Quantity: International Journal of Methodology, Springer, vol. 47(2), pages 659-676, February.
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