IDEAS home Printed from https://ideas.repec.org/a/spr/infott/v26y2024i1d10.1007_s40558-023-00272-x.html
   My bibliography  Save this article

The influence of AI and smart apps on tourist public transport use: applying mixed methods

Author

Listed:
  • Myung Ja Kim

    (Kyung Hee University)

  • C. Michael Hall

    (Kyung Hee University
    University of Canterbury
    University of Oulu
    Linnaeus University)

  • Namho Chung

    (Kyung Hee University)

Abstract

The purpose of this research is to examine the roles of benefits and awareness of AI, as well as the usefulness and knowledge of smart apps in shaping tourist public transport use in South Korea, considering senior and younger population segments and gender. This research utilizes a mixed-methods approach (partial least squares structural equation modeling (PLS-SEM), multigroup analysis (MGA), fuzzy-set Qualitative Comparative Analysis (fsQCA)), combining symmetric and asymmetric methods to explore the roles of AI and smart apps in influencing public transport usage among different age and gender groups for domestic tourism. The findings of this research provide key insights into the roles of AI and smart apps on tourist public transport usage, considering age and gender. Based on PLS-SEM, smart app usefulness was the most important for participating in public transport, followed by AI benefits and smart app knowledge. While the benefits of AI are necessary for seniors and males, the usefulness of smart apps is recognized by all ages and genders. The benefits of AI and usefulness of smart apps are sufficient for all ages and genders, but other input variables differ. The use of PLS-SEM, MGA, and fsQCA allow for the identification of complex causal relationships and configurations among the variables of interest, revealing the specific AI and smart app features that cater to the unique needs and preferences of different demographic groups.

Suggested Citation

  • Myung Ja Kim & C. Michael Hall & Namho Chung, 2024. "The influence of AI and smart apps on tourist public transport use: applying mixed methods," Information Technology & Tourism, Springer, vol. 26(1), pages 1-24, March.
    • Handle: RePEc:spr:infott:v:26:y:2024:i:1:d:10.1007_s40558-023-00272-x
    DOI: 10.1007/s40558-023-00272-x
    as

    Download full text from publisher

    File URL: http://link.springer.com/10.1007/s40558-023-00272-x
    File Function: Abstract
    Download Restriction: Access to the full text of the articles in this series is restricted.
    File URL: https://libkey.io/10.1007/s40558-023-00272-x?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Luisa Mich & Roberto Garigliano, 2023. "ChatGPT for e-Tourism: a technological perspective," Information Technology & Tourism, Springer, vol. 25(1), pages 1-12, March.
    2. Yakira Fernández-Torres & Milagros Gutiérrez-Fernández & Clara Gallego-Sosa, 2021. "Environmental Performance of the Tourism Sector from a Gender Diversity Perspective," IJERPH, MDPI, vol. 18(16), pages 1-26, August.
    3. Laila Ait Bihi Ouali & Daniel J. Graham & Alexander Barron & Mark Trompet, 2020. "Gender differences in the perception of safety in public transport," Journal of the Royal Statistical Society Series A, Royal Statistical Society, vol. 183(3), pages 737-769, June.
    4. Sandra Hale & Joel Myerson & Michael J Strube & Leonard Green & Amy B. Lewandowski, 2023. "Distress Signals: Age Differences in Psychological Distress before and during the COVID-19 Pandemic," IJERPH, MDPI, vol. 20(4), pages 1-19, February.
    5. Myung Ja Kim & C. Michael Hall & Heejeong Han, 2021. "Behavioral Influences on Crowdfunding SDG Initiatives: The Importance of Personality and Subjective Well-Being," Sustainability, MDPI, vol. 13(7), pages 1-21, March.
    6. Liu, Jianmiao & Li, Junyi & Chen, Yong & Lian, Song & Zeng, Jiaqi & Geng, Maosi & Zheng, Sijing & Dong, Yinan & He, Yan & Huang, Pei & Zhao, Zhijian & Yan, Xiaoyu & Hu, Qinru & Wang, Lei & Yang, Di & , 2023. "Multi-scale urban passenger transportation CO2 emission calculation platform for smart mobility management," Applied Energy, Elsevier, vol. 331(C).
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Shixingyue Hu & Yazao Yang, 2024. "Safety of female ride-hailing passengers: Perception and prevention," Palgrave Communications, Palgrave Macmillan, vol. 11(1), pages 1-18, December.
    2. Xueru Pang & Yuquan Zhou & Yiting Zhu & Chunshan Zhou, 2023. "Exploring the Coordination and Spatial–Temporal Characteristics of the Tourism–Economy–Environment Development in the Pearl River Delta Urban Agglomeration, China," IJERPH, MDPI, vol. 20(3), pages 1-24, January.
    3. Pierluigi Coppola & Fulvio Silvestri, 2021. "Gender Inequality in Safety and Security Perceptions in Railway Stations," Sustainability, MDPI, vol. 13(7), pages 1-15, April.
    4. Kim, Myung Ja & Hall, C. Michael & Kwon, Ohbyung & Sohn, Kwonsang, 2024. "Space tourism: Value-attitude-behavior theory, artificial intelligence, and sustainability," Journal of Retailing and Consumer Services, Elsevier, vol. 77(C).
    5. Tiziana Campisi & Anastasios Skoufas & Alexandros Kaltsidis & Socrates Basbas, 2021. "Gender Equality and E-Scooters: Mind the Gap! A Statistical Analysis of the Sicily Region, Italy," Social Sciences, MDPI, vol. 10(10), pages 1-24, October.
    6. Julia Neuhaus & Andrew Isaak & Denefa Bostandzic, 2022. "Million dollar personality: a systematic literature review on personality in crowdfunding," Management Review Quarterly, Springer, vol. 72(2), pages 309-345, June.
    7. Yakira Fernández-Torres & Clara Gallego-Sosa & Milagros Gutiérrez-Fernández, 2025. "Do women board members contribute to companies’ superior environmental performance? A literature review," Review of Managerial Science, Springer, vol. 19(5), pages 1513-1565, May.
    8. Muhammad Adeel & Biao Wang & Ji Ke & Israel Muaka Mvitu, 2024. "The Nonlinear Dynamics of CO 2 Emissions in Pakistan: A Comprehensive Analysis of Transportation, Electricity Consumption, and Foreign Direct Investment," Sustainability, MDPI, vol. 17(1), pages 1-26, December.
    9. Jin-Hee Jin & Jin-Seok Han, 2025. "A Phenomenological Study on the Experience of Searching for Tourism Information Following the Emergence of ChatGPT: Focused on the Uncanny Valley Theory," Sustainability, MDPI, vol. 17(1), pages 1-17, January.
    10. Melvin A. Jabar & Homer J. Yabut & Hazel T. Biana & Rosallia Domingo, 2024. "Psychological empowerment among women commuters in Metro Manila, Philippines: perceived transit risks, attitudes, and self-protective strategies," Journal of Transportation Security, Springer, vol. 17(1), pages 1-14, December.
    11. Claudia Burlando & Enrico Ivaldi & Andrea Ciacci, 2021. "Seniors’ Mobility and Perceptions in Different Urban Neighbourhoods: A Non-Aggregative Approach," Sustainability, MDPI, vol. 13(12), pages 1-23, June.
    12. Mst Asma Khatun & Yu Nakamura & Koji Kotani, 2021. "Mis(match) and happiness in marital relationship: Importance of future planning and inquisitiveness," Working Papers SDES-2021-7, Kochi University of Technology, School of Economics and Management, revised Jul 2021.
    13. Wenjie Chen & Xiaogang Wu & Zhu Xiao, 2025. "The Influencing Factors and Emission Reduction Pathways for Carbon Emissions from Private Cars: A Scenario Simulation Based on Fuzzy Cognitive Maps," Sustainability, MDPI, vol. 17(5), pages 1-22, March.
    14. Li-Yun Yin & Fleur C. Khalil & Lionel J. Khalil & Jeanne A. Kaspard, 2025. "The Role of Project Description in the Success of Sustainable Crowdfunding Projects," JRFM, MDPI, vol. 18(4), pages 1-21, April.
    15. Liu, Bing & Ma, Xiaolei & Liu, Wei & Ma, Zhenliang, 2024. "Designing a carbon-trading incentive scheme for mode shifts in multi-modal transport systems," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 192(C).
    16. AitBihiOuali, Laila & Graham, Daniel J., 2021. "The impact of the MeToo scandal on women’s perceptions of security," Transportation Research Part A: Policy and Practice, Elsevier, vol. 147(C), pages 269-283.
    17. Marcus Cardoso & Tálita Santos & Luiza Gagno Azolin Tessarolo & Vicente Aprigliano & Antônio Nélson Rodrigues da Silva & Marcelino Aurélio Vieira da Silva, 2023. "Exploring the Resilience of Public Transport Trips in the Face of Urban Violence from a Gender Perspective," Sustainability, MDPI, vol. 15(24), pages 1-24, December.
    18. Marco Agustín Arbulú Ballesteros & Benicio Gonzalo Acosta Enríquez & Emma Verónica Ramos Farroñán & Hugo Daniel García Juárez & Luis Edgardo Cruz Salinas & Julio Ernesto Blas Sánchez & Julie Catherine, 2024. "The Sustainable Integration of AI in Higher Education: Analyzing ChatGPT Acceptance Factors Through an Extended UTAUT2 Framework in Peruvian Universities," Sustainability, MDPI, vol. 16(23), pages 1-28, December.
    19. Baabdullah, Abdullah M., 2024. "Generative conversational AI agent for managerial practices: The role of IQ dimensions, novelty seeking and ethical concerns," Technological Forecasting and Social Change, Elsevier, vol. 198(C).
    20. Kanayo Ogwu & Patrick Hickey & Okeoma John-Paul Okeke & Adnan ul Haque & Elias Pimenidis & Eugene Kozlovski, 2022. "An Integrated Online/Offline Social Network-Based Model for Crowdfunding Support in Developing Countries: The Case of Nigeria," Sustainability, MDPI, vol. 14(15), pages 1-21, July.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:infott:v:26:y:2024:i:1:d:10.1007_s40558-023-00272-x. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.