Novel next-group recommendation approach based on sequential market basket information
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DOI: 10.1007/s10660-022-09543-x
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- Boztug, Yasemin & Reutterer, Thomas, 2008. "A combined approach for segment-specific market basket analysis," European Journal of Operational Research, Elsevier, vol. 187(1), pages 294-312, May.
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- Ma, Li-Ching, 2016. "A new group ranking approach for ordinal preferences based on group maximum consensus sequences," European Journal of Operational Research, Elsevier, vol. 251(1), pages 171-181.
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Keywords
Sequential data mining; Product recommendation; Group; Market basket; Purchase behavior;All these keywords.
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