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A Better Model for Socio-economic Governance?

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  • Jones, Bryn
  • Nisbet, Peter

Abstract

Corporate Social Responsibility (CSR) is now actively promoted as a form of socio-economic governance between market forces and state controls; to solve problems of social disintegration and business hubris. Critical aspects of CSR practice in transnational food manufacturing corporations are examined here to test the wider suitability of CSR as a systemic remedy for the socio-environmental problems associated with market economies. This article asks particularly whether firms can apply CSR policies which maintain or improve the stakeholder interests of employment and socio-environmental integrity while simultaneously pursuing operational policies shaped by financialised business strategies. Although firms have advanced CSR policies, these are shown to have little impact on the rationalisation of their UK operations by the global shareholder-value strategies of the biggest global food multinationals. Investigation shows a bias towards external and brand-related, rather than internal priorities of job security and the social capital of workplace communities. The closure processes of two firms’ plants show, in particular, that opportunities to treat employees and related interest as stakeholders are incompatible with the prioritisation of shareholder value. The latter also means that CSR is moulded into a business strategy to support corporate brand image and reputation rather than to guide or manage business policies towards socially and environmentally sustainable operations and stakeholder partnerships.

Suggested Citation

  • Jones, Bryn & Nisbet, Peter, 2011. "A Better Model for Socio-economic Governance?," Revue de la Régulation - Capitalisme, institutions, pouvoirs, Association Recherche et Régulation, vol. 9.
  • Handle: RePEc:rvr:journl:2011:9158
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    References listed on IDEAS

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    1. Ronald Dore, 2008. "Financialization of the global economy," Industrial and Corporate Change, Oxford University Press and the Associazione ICC, vol. 17(6), pages 1097-1112, December.
    2. Susanne Hartlieb & Bryn Jones, 2009. "Humanising Business Through Ethical Labelling: Progress and Paradoxes in the UK," Journal of Business Ethics, Springer, vol. 88(3), pages 583-600, September.
    3. repec:bla:obuest:v:62:y:2000:i:0:p:855-83 is not listed on IDEAS
    4. Hunnicutt, Benjamin Kline, 1992. "Kellogg's Six-Hour Day: A Capitalist Vision of Liberation through Managed Work Reduction," Business History Review, Cambridge University Press, vol. 66(3), pages 475-522, October.
    5. Catherine Barnard & Simon Deakin & Richard Hobbs, 2004. "Reflexive law, corporate social responsibility and the evolution of labour standards: the case of working time," Working Papers wp294, Centre for Business Research, University of Cambridge.
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    Cited by:

    1. Patrick Dieuaide, 2018. "Grey zones and triangulation of the employment relationship in globalisation," Transfer: European Review of Labour and Research, , vol. 24(3), pages 297-315, August.

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    More about this item

    Keywords

    financiarisation; multinationales; relations sociales dans l’entreprise; responsabilité sociale des entreprises; ressources humaines; syndicats; financiarización; multinacionales; recursos humanos; relaciones sociales en la empresa; responsabilidad social de las empresas; sindicatos; corporate social responsibility; financialization; human resources; industrial relations; multinational firms; trade unions;
    All these keywords.

    JEL classification:

    • F23 - International Economics - - International Factor Movements and International Business - - - Multinational Firms; International Business
    • J53 - Labor and Demographic Economics - - Labor-Management Relations, Trade Unions, and Collective Bargaining - - - Labor-Management Relations; Industrial Jurisprudence
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility

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