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Premises for Success of Corporate Social Responsibility Initiatives in Romania and the Students’ Perspectives

Author

Listed:
  • Catalina RADU

    (The Bucharest Academy of Economic Studies, Romania)

  • Alecxandrina DEACONU

    (The Bucharest Academy of Economic Studies, Romania)

  • Ramona PUIA

    (The Bucharest Academy of Economic Studies, Romania)

Abstract

Corporate Social Responsibility (CSR) is becoming an ever more important component in the interaction between the business environment and the world in which companies operate. The term attracts interest from both people who apply it in their day-to-day activities and, also, from the academic field which is involved in its study, in order to help create future responsible managers. In order to familiarize ourselves with the current situation, we decided to determine the perception level students had in relation to this concept, not forgetting the fact that they might be employed in companies operating in this specific field and, also, that all of them are members of the community where these organizations function. Our study is based on the interpretation of a series of results extracted from a survey conducted by applying a questionnaire by using the online platform SurveyConsole. The study revealed numerous aspects previously deducted from our own observations, but there were also quite a few unexpected conclusions.

Suggested Citation

  • Catalina RADU & Alecxandrina DEACONU & Ramona PUIA, 2011. "Premises for Success of Corporate Social Responsibility Initiatives in Romania and the Students’ Perspectives," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 12(1), pages 112-122, March.
    • Handle: RePEc:rom:rmcimn:v:12:y:2011:i:1:p:112-122
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    References listed on IDEAS

    as
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    4. Abagail McWilliams & Donald Siegel, 2000. "Corporate social responsibility and financial performance: correlation or misspecification?," Strategic Management Journal, Wiley Blackwell, vol. 21(5), pages 603-609, May.
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    More about this item

    Keywords

    Corporate Social Responsibility; Ethics; Perception; Education.;
    All these keywords.

    JEL classification:

    • A13 - General Economics and Teaching - - General Economics - - - Relation of Economics to Social Values
    • D63 - Microeconomics - - Welfare Economics - - - Equity, Justice, Inequality, and Other Normative Criteria and Measurement
    • L21 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Business Objectives of the Firm
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility

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