Prediction of future customer needs using machine learning across multiple product categories
Author
Abstract
Suggested Citation
DOI: 10.1371/journal.pone.0307180
Download full text from publisher
References listed on IDEAS
- Artem Timoshenko & John R. Hauser, 2019. "Identifying Customer Needs from User-Generated Content," Marketing Science, INFORMS, vol. 38(1), pages 1-20, January.
- Niklas Kühl & Marius Mühlthaler & Marc Goutier, 2020. "Supporting customer-oriented marketing with artificial intelligence: automatically quantifying customer needs from social media," Electronic Markets, Springer;IIM University of St. Gallen, vol. 30(2), pages 351-367, June.
- Kühl, N. & Mühlthaler, M. & Goutier, Marc, 2020. "Supporting customer-oriented marketing with artificial intelligence: automatically quantifying customer needs from social media," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 130106, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
- Chen Liu & Li Tang & Wei Shan, 2018. "An Extended HITS Algorithm on Bipartite Network for Features Extraction of Online Customer Reviews," Sustainability, MDPI, vol. 10(5), pages 1-15, May.
- Johan Frishammar, 2005. "Managing Information In New Product Development: A Literature Review," International Journal of Innovation and Technology Management (IJITM), World Scientific Publishing Co. Pte. Ltd., vol. 2(03), pages 259-275.
- Kevin Fauvel & Tao Lin & Véronique Masson & Élisa Fromont & Alexandre Termier, 2021. "XCM: An Explainable Convolutional Neural Network for Multivariate Time Series Classification," Mathematics, MDPI, vol. 9(23), pages 1-19, December.
- Feindt, Sylvie & Jeffcoate, Judith & Chappell, Caroline, 2002. "Identifying Success Factors for Rapid Growth in SME E-commerce," Small Business Economics, Springer, vol. 19(1), pages 51-62, August.
Most related items
These are the items that most often cite the same works as this one and are cited by the same works as this one.- Kullak, Franziska S. & Baier, Daniel & Woratschek, Herbert, 2023. "How do customers meet their needs in in-store and online fashion shopping? A comparative study based on the jobs-to-be-done theory," Journal of Retailing and Consumer Services, Elsevier, vol. 71(C).
- Mustak, Mekhail & Hallikainen, Heli & Laukkanen, Tommi & Plé, Loïc & Hollebeek, Linda D. & Aleem, Majid, 2024. "Using machine learning to develop customer insights from user-generated content," Journal of Retailing and Consumer Services, Elsevier, vol. 81(C).
- repec:dar:wpaper:135656 is not listed on IDEAS
- Konstantinos Sikelis & George E. Tsekouras & Konstantinos Kotis, 2021. "Ontology-Based Feature Selection: A Survey," Future Internet, MDPI, vol. 13(6), pages 1-28, June.
- Federico Barravecchia & Luca Mastrogiacomo & Martí Casadesús Fa & Fiorenzo Franceschini, 2024. "MOBI-Qual: a common framework to manage the product-service system quality of shared mobility," Flexible Services and Manufacturing Journal, Springer, vol. 36(4), pages 1359-1398, December.
- Kühl, Niklas & Schemmer, Max & Goutier, Marc & Satzger, Gerhard, 2025. "Artificial intelligence and machine learning," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 153962, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
- Ahmadi, Sadra & Shokouhyar, Sajjad & Amerioun, Motahare & Salehi Tabrizi, Neda, 2024. "A social media analytics-based approach to customer-centric reverse logistics management of electronic devices: A case study on notebooks," Journal of Retailing and Consumer Services, Elsevier, vol. 76(C).
- Ransome Epie Bawack & Samuel Fosso Wamba & Kevin Daniel André Carillo & Shahriar Akter, 2022. "Artificial intelligence in E-Commerce: a bibliometric study and literature review," Electronic Markets, Springer;IIM University of St. Gallen, vol. 32(1), pages 297-338, March.
- Niklas Kühl & Max Schemmer & Marc Goutier & Gerhard Satzger, 2022. "Artificial intelligence and machine learning," Electronic Markets, Springer;IIM University of St. Gallen, vol. 32(4), pages 2235-2244, December.
- Andreas J. Steur & Fabian Fritzsche & Mischa Seiter, 2022. "It’s all about the text: An experimental investigation of inconsistent reviews on restaurant booking platforms," Electronic Markets, Springer;IIM University of St. Gallen, vol. 32(3), pages 1187-1220, September.
- Sanaz Ghorbanloo & Sajjad Shokouhyar, 2023. "Consumers' attitude footprint on sustainable development in developed and developing countries: a case study in the electronic industry," Operations Management Research, Springer, vol. 16(3), pages 1444-1475, September.
- Ladi Daodu & Prof. Dr. Amiya Bhaumik, 2024. "Impacts of Innovation and Business Analytics on the Performance of the Service Sector in Nigeria," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 8(6), pages 77-91, June.
- Julia Naranjo-Valencia & Ricardo Vidal-Patiño & Gregorio Calderón-Hernández, 2019. "Characterization of Innovation Research Published in Latin American Journals Indexed in WoS," International Journal of Innovation and Technology Management (IJITM), World Scientific Publishing Co. Pte. Ltd., vol. 16(07), pages 1-38, November.
- Jiyeon Hong & Paul R. Hoban, 2022. "Writing More Compelling Creative Appeals: A Deep Learning-Based Approach," Marketing Science, INFORMS, vol. 41(5), pages 941-965, September.
- Carlson, Keith & Kopalle, Praveen K. & Riddell, Allen & Rockmore, Daniel & Vana, Prasad, 2023. "Complementing human effort in online reviews: A deep learning approach to automatic content generation and review synthesis," International Journal of Research in Marketing, Elsevier, vol. 40(1), pages 54-74.
- von Hippel, Eric & Kaulartz, Sandro, 2021. "Next-generation consumer innovation search: Identifying early-stage need-solution pairs on the web," Research Policy, Elsevier, vol. 50(8).
- Terrence Sebora & Sang Lee & Nittana Sukasame, 2009. "Critical success factors for e-commerce entrepreneurship: an empirical study of Thailand," Small Business Economics, Springer, vol. 32(3), pages 303-316, March.
- Oetzel, Sebastian & Graf, Denise, 2023. "Fragen oder Zuhören? Ein Vergleich von Kundenbefragungen und User Generated Content," PraxisWISSEN Marketing: German Journal of Marketing, AfM – Arbeitsgemeinschaft für Marketing, vol. 8(01/2023), pages 91-107.
- Davide Proserpio & John R. Hauser & Xiao Liu & Tomomichi Amano & Alex Burnap & Tong Guo & Dokyun (DK) Lee & Randall Lewis & Kanishka Misra & Eric Schwarz & Artem Timoshenko & Lilei Xu & Hema Yoganaras, 2020. "Soul and machine (learning)," Marketing Letters, Springer, vol. 31(4), pages 393-404, December.
- Kubičková Viera & Krošláková Monika & Michálková Anna & Benešová Dana, 2018. "Gazelles in services: what are the specifics of their existence in Slovakia?," Management & Marketing, Sciendo, vol. 13(2), pages 929-945, June.
- Manis, K.T. & Madhavaram, Sreedhar, 2023. "AI-Enabled marketing capabilities and the hierarchy of capabilities: Conceptualization, proposition development, and research avenues," Journal of Business Research, Elsevier, vol. 157(C).
Corrections
All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:plo:pone00:0307180. See general information about how to correct material in RePEc.
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: plosone (email available below). General contact details of provider: https://journals.plos.org/plosone/ .
Please note that corrections may take a couple of weeks to filter through the various RePEc services.