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Confucian Ethics Exhibited in the Discourse of Chinese Business and Marketing Communication

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  • Yunxia Zhu

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  • Yunxia Zhu, 2009. "Confucian Ethics Exhibited in the Discourse of Chinese Business and Marketing Communication," Journal of Business Ethics, Springer, vol. 88(3), pages 517-528, October.
  • Handle: RePEc:kap:jbuset:v:88:y:2009:i:3:p:517-528
    DOI: 10.1007/s10551-009-0299-2
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    References listed on IDEAS

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    1. Ghauri, Pervez & Fang, Tony, 2001. "Negotiating with the Chinese: a socio-cultural analysis," Journal of World Business, Elsevier, vol. 36(3), pages 303-325, October.
    2. Solomon, Robert C., 1992. "Corporate Roles, Personal Virtues: An Aristotelean Approach to Business Ethics," Business Ethics Quarterly, Cambridge University Press, vol. 2(3), pages 317-339, July.
    3. Heidi Weltzien Hoivik, 2007. "East Meets West: Tacit Messages about Business Ethics in Stories Told by Chinese Managers," Journal of Business Ethics, Springer, vol. 74(4), pages 457-469, September.
    4. Gary chan, 2008. "The Relevance and Value of Confucianism in Contemporary Business Ethics," Journal of Business Ethics, Springer, vol. 77(3), pages 347-360, February.
    5. Koehn, Daryl, 2001. "Confucian Trustworthiness and the Practice of Business in China," Business Ethics Quarterly, Cambridge University Press, vol. 11(3), pages 415-429, July.
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    Cited by:

    1. Yongbo Ge & Xiaoran Kong & Geilegeilao Dadilabang & Kung‐Cheng Ho, 2023. "The effect of Confucian culture on household risky asset holdings: Using categorical principal component analysis," International Journal of Finance & Economics, John Wiley & Sons, Ltd., vol. 28(1), pages 839-857, January.
    2. Xingqiang Du, 2015. "Does Confucianism Reduce Minority Shareholder Expropriation? Evidence from China," Journal of Business Ethics, Springer, vol. 132(4), pages 661-716, December.
    3. Xingqiang Du, 2016. "Does Confucianism Reduce Board Gender Diversity? Firm-Level Evidence from China," Journal of Business Ethics, Springer, vol. 136(2), pages 399-436, June.
    4. Haina Zhang & Malcolm Cone & André Everett & Graham Elkin, 2011. "Aesthetic Leadership in Chinese Business: A Philosophical Perspective," Journal of Business Ethics, Springer, vol. 101(3), pages 475-491, July.
    5. Hongguo Wei & Yunxia Zhu & Shaobing Li, 2016. "Top executive leaders’ compassionate actions: An integrative framework of compassion incorporating a confucian perspective," Asia Pacific Journal of Management, Springer, vol. 33(3), pages 767-787, September.
    6. Yanju Zhou & Yi Yu & Xiaohong Chen & Xiongwei Zhou, 2020. "Guanxi or Justice? An Empirical Study of WeChat Voting," Journal of Business Ethics, Springer, vol. 164(1), pages 201-225, June.
    7. Yunxia Zhu, 2015. "The Role of Qing (Positive Emotions) and Li 1 (Rationality) in Chinese Entrepreneurial Decision Making: A Confucian Ren-Yi Wisdom Perspective," Journal of Business Ethics, Springer, vol. 126(4), pages 613-630, February.
    8. Ling Zheng & Yunxia Zhu & Ruochen Jiang, 2019. "The Mediating Role of Moral Elevation in Cause-Related Marketing: A Moral Psychological Perspective," Journal of Business Ethics, Springer, vol. 156(2), pages 439-454, May.

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