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Difficult to Show Properties and Utility Maximizing Brokers


  • Bruce Gordon

    () (University of North Alabama, Florence, AL 35632)

  • Sean P. Salter

    () (University of Southern Mississippi, Hattiesburg, MS 39406)

  • Ken H. Johnson

    () (Florida Atlantic University, Boca Raton, FL 33431)


This article is the winner of the Real Estate and the Internet manuscript prize (sponsored by PricewaterhouseCoopers) presented at the American Real Estate Society Annual Meeting. Brokers have long believed that difficult to show properties sell at lower prices and take longer to sell. Where difficult to show properties are defined as those properties that present extraordinary difficulties for a broker in arranging or showing the listing to a particular buyer. Buyers’ recent access to online real estate applications may make the cost of avoiding these properties prohibitive to brokers. Employing a hedonic pricing model and duration modeling techniques, this study finds that property price and marketing time are not significantly affected for these properties. The results suggest that brokers possess limited market power.

Suggested Citation

  • Bruce Gordon & Sean P. Salter & Ken H. Johnson, 2002. "Difficult to Show Properties and Utility Maximizing Brokers," Journal of Real Estate Research, American Real Estate Society, vol. 23(1/2), pages 111-128.
  • Handle: RePEc:jre:issued:v:23:n:1/2:2002:p:111-128

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    References listed on IDEAS

    1. Kiefer, Nicholas M, 1988. "Economic Duration Data and Hazard Functions," Journal of Economic Literature, American Economic Association, vol. 26(2), pages 646-679, June.
    2. Frew, James R., 1987. "Multiple listing service participation in the real estate brokerage industry: Cooperation or competition?," Journal of Urban Economics, Elsevier, vol. 21(3), pages 272-286, May.
    3. Paul K. Asabere & Forrest E. Huffman & Seyed Mehdian, 1993. "Mispricing and Optimal Time on the Market," Journal of Real Estate Research, American Real Estate Society, vol. 8(1), pages 149-155.
    4. Ken H. Johnson & Sean P. Salter & Leonard V. Zumpano & Randy I. Anderson, 2001. "Exterior Insulation and Finish Systems: The Effect on Residential Housing Prices and Marketing Time," Journal of Real Estate Research, American Real Estate Society, vol. 22(3), pages 289-312.
    5. Jerry T. Haag & Ronald C. Rutherford & Thomas A. Thomson, 2000. "Real Estate Agent Remarks: Help or Hype?," Journal of Real Estate Research, American Real Estate Society, vol. 20(1), pages 205-215.
    6. Shiawee X. Yang & Abdullah Yavas, 1995. "Bigger is not Better: Brokerage and Time on the Market," Journal of Real Estate Research, American Real Estate Society, vol. 10(1), pages 23-34.
    7. G. Donald Jud & Terry G. Seaks & Daniel T. Winkler, 1996. "Time on the Market: The Impact of Residential Brokerage," Journal of Real Estate Research, American Real Estate Society, vol. 12(3), pages 447-458.
    8. Jacob Belkin & Donald J. Hempel & Dennis W. McLeavey, 1976. "An Empirical Study of Time on Market Using Multidimensional Segmentation of Housing Markets," Real Estate Economics, American Real Estate and Urban Economics Association, vol. 4(2), pages 57-75.
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    JEL classification:

    • L85 - Industrial Organization - - Industry Studies: Services - - - Real Estate Services


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