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Bacanora'S Industry, As A Proposal Of Endogenous Development In The Origin’S Denomination Region La Industria Del Bacanora, Como Propuesta De Desarrollo Endogeno En La Region De Denominacion De Origen

Author

Listed:
  • Emma Vanessa Casas Medina
  • Vidal Salazar Solano

Abstract

This research describes the current situation of the Bacanora’s industry in the state of Sonora. The industry produces a high alcohol content spirit drink, typical of the region, elaborated with a vegetal scientifically named Agave Angustifolia Haw. In this study, direct and indirect aspects were analyzed, identifying strengths and the opportunities this activity offers. The purpose is to design a proposal of an efficient value chain, that allows the upturn of this industry. Bibliographical research, profound interviews with the businesspersons and field visits to the rustic breweries with a defined formal process were realized, as well as semi-structured interviews to government officers and investigation centers dedicated to promote the endogenous development of the region through this activity.

Suggested Citation

  • Emma Vanessa Casas Medina & Vidal Salazar Solano, 2014. "Bacanora'S Industry, As A Proposal Of Endogenous Development In The Origin’S Denomination Region La Industria Del Bacanora, Como Propuesta De Desarrollo Endogeno En La Region De Denominacion De Orig," Revista Global de Negocios, The Institute for Business and Finance Research, vol. 2(3), pages 39-58.
  • Handle: RePEc:ibf:rgnego:v:2:y:2014:i:3:p:39-58
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    References listed on IDEAS

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    1. Holmlund, Mona & Fulton, Murray E., 1999. "Networking For Success: Strategic Alliances In The New Agriculture," Miscellaneous Publications 31769, University of Saskatchewan, Centre for the Study of Co-operatives.
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    More about this item

    Keywords

    Bacanora; Supply Chain and Value;

    JEL classification:

    • L16 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Industrial Organization and Macroeconomics; Macroeconomic Industrial Structure
    • L26 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Entrepreneurship
    • L66 - Industrial Organization - - Industry Studies: Manufacturing - - - Food; Beverages; Cosmetics; Tobacco

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