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How Does the Perception of Climate Change Affect Residents’ Choices of Green Assets?

Author

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  • Xiujing Qi

    (School of Economics and Management, Zhejiang Sci-Tech University, Hangzhou 310018, China)

  • Jiaqi Li

    (School of Economics and Management, Zhejiang Sci-Tech University, Hangzhou 310018, China)

  • Yongliang Yang

    (School of Economics and Management, Zhejiang Sci-Tech University, Hangzhou 310018, China
    Institution for Green and Low-Carbon Development, Zhejiang Sci-Tech University, Hangzhou 310018, China)

Abstract

Residents’ choices of green assets typically involve investing in or selecting environmentally beneficial products. How does climate change affect these choices? This study empirically finds that residents’ perception of climate change significantly enhances their adoption of green assets. This positive effect is particularly pronounced among women and residents who are familiar with ESG (Environmental, Social, and Governance) principles. Moreover, residents’ ecological values (i.e., their willingness to spend more on environmental protection) mediate all hypothesized relationships. Focusing on green assets in the context of green consumption, this study reveals patterns in residents’ green asset choices across different quantiles. Furthermore, it integrates ecological values into the research framework and provides reusable instrumental variables for future studies. Finally, tailored policy recommendations are proposed based on population heterogeneity to encourage the adoption of green assets.

Suggested Citation

  • Xiujing Qi & Jiaqi Li & Yongliang Yang, 2025. "How Does the Perception of Climate Change Affect Residents’ Choices of Green Assets?," Sustainability, MDPI, vol. 17(7), pages 1-25, April.
    • Handle: RePEc:gam:jsusta:v:17:y:2025:i:7:p:3263-:d:1629265
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