Bridging the Gap: Determinants of Consumers’ Willingness to Pay for Environmentally Friendly Packages of Leafy Greens
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- Joonas Rokka & Liisa Uusitalo, 2008. "Preference for green packaging in consumer product choices : Do consumers care?," Post-Print hal-02313351, HAL.
- Vermeir, Iris & Verbeke, Wim, 2008. "Sustainable food consumption among young adults in Belgium: Theory of planned behaviour and the role of confidence and values," Ecological Economics, Elsevier, vol. 64(3), pages 542-553, January.
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Keywords
leafy greens; sustainable packaging; attitude–behaviour gap; current purchasing habits; willingness to pay;All these keywords.
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