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Towards an Integrated Case Method in Management Education—Developing an Ecosystem-Based Research and Learning Journey for Flipped Classrooms

Author

Listed:
  • Jan-Philipp Büchler

    (Faculty of Business Studies, University of Applied Sciences and Arts Dortmund, 44139 Dortmund, Germany)

  • Gregor Brüggelambert

    (Faculty of Business Studies, University of Applied Sciences and Arts Dortmund, 44139 Dortmund, Germany)

  • Haijing Helen de Haan-Cao

    (Rotterdam Business School, Rotterdam University of Applied Sciences, 3063 ND Rotterdam, The Netherlands)

  • Roger Sherlock

    (School of Marketing, College of Business, TU Dublin, D24 FKT9 Dublin, Ireland)

  • Asta Savanevičienė

    (School of Economics and Business, Kaunas University of Technology, LT-44239 Kaunas, Lithuania)

Abstract

In the field of management science and business administration, the case method is gaining ground in research and in teaching. Case studies support on the one hand exploratory research and on the other hand problem-based teaching. However, we find that case research and case teaching remain unchained in management study programs and propose to close this gap. We identify an untapped potential of boosting the case method by integrating case-based research and teaching into a discovery and learning journey of applied science. We suggest embedding the “integrated case method” (ICM) in the ecosystem of universities, with the aim of enhancing and intensifying the knowledge transfer between business and the higher educational sector, thereby achieving better learning objectives in higher education. As a result, this approach enables the development of a high level of contextual intelligence and thus helps to avoid the fallacies of teaching based on uniform theoretical content.

Suggested Citation

  • Jan-Philipp Büchler & Gregor Brüggelambert & Haijing Helen de Haan-Cao & Roger Sherlock & Asta Savanevičienė, 2021. "Towards an Integrated Case Method in Management Education—Developing an Ecosystem-Based Research and Learning Journey for Flipped Classrooms," Administrative Sciences, MDPI, vol. 11(4), pages 1-13, October.
    • Handle: RePEc:gam:jadmsc:v:11:y:2021:i:4:p:113-:d:654208
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    References listed on IDEAS

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    1. Manuel Stagars, 2015. "The Status Quo: How Do Startups Fit into Universities?," Springer Books, in: University Startups and Spin-Offs, chapter 0, pages 5-14, Springer.
    2. Hermann Simon, 2009. "Hidden Champions of the Twenty-First Century," Springer Books, Springer, number 978-0-387-98147-5, September.
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