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A mathematical model for tourism potential assessment

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  • Yan, Libo
  • Gao, Bo Wendy
  • Zhang, Meng

Abstract

An audit of the potential for tourism development at heritage sites is a critical step in the planning process. An examination of the current literature on the evaluation of tourism potential reveals two main approaches: descriptive and qualitative. These approaches are not so effective for comparing the tourism potential of heritage sites in a region. Thus, this study aims to develop an operable, quantitative approach to measuring the potential of heritage sites. The mathematics model proposed in this study is characterized by different weights allocated to different indicators for tourism potential, based on resource values and development state. Applying the proposed model allows the assessment results of heritage sites to be compared, as the tourism potential of each site is represented by a value (0-1). A case study of two heritage sites in China demonstrates the effectiveness of the model.

Suggested Citation

  • Yan, Libo & Gao, Bo Wendy & Zhang, Meng, 2017. "A mathematical model for tourism potential assessment," Tourism Management, Elsevier, vol. 63(C), pages 355-365.
    • Handle: RePEc:eee:touman:v:63:y:2017:i:c:p:355-365
    DOI: 10.1016/j.tourman.2017.07.003
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    1. Laing, Jennifer & Wheeler, Fiona & Reeves, Keir & Frost, Warwick, 2014. "Assessing the experiential value of heritage assets: A case study of a Chinese heritage precinct, Bendigo, Australia," Tourism Management, Elsevier, vol. 40(C), pages 180-192.
    2. Jimura, Takamitsu, 2011. "The impact of world heritage site designation on local communities – A case study of Ogimachi, Shirakawa-mura, Japan," Tourism Management, Elsevier, vol. 32(2), pages 288-296.
    3. Ishizaka, Alessio & Nemery, Philippe & Lidouh, Karim, 2013. "Location selection for the construction of a casino in the Greater London region: A triple multi-criteria approach," Tourism Management, Elsevier, vol. 34(C), pages 211-220.
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    2. Ewa Welc & Krzysztof Miśkiewicz, 2020. "The Concept of the Geotourism Potential and Its Practical Application: A Case Study of the Prządki (the Spinners) Nature Reserve in the Carpathians, Poland," Resources, MDPI, vol. 9(12), pages 1-30, December.
    3. Kanokporn Swangjang & Phitwalan Kornpiphat, 2021. "Does ecotourism in a Mangrove area at Klong Kone, Thailand, conform to sustainable tourism? A case study using SWOT and DPSIR," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 23(11), pages 15960-15985, November.
    4. Xuan Liu & Guohui Zhou & Hanlin Wang & Ergang Wen, 2025. "Evaluating the Progress of Tourism in a Less-Developed Area of China: A Tourism Development Index Approach Based on Night-Time Light and POI Data," Land, MDPI, vol. 14(2), pages 1-19, February.
    5. Havlíková Michaela & Plíšková Lenka & Stupková Lucie Crespo, 2019. "Evaluation of sustainable tourism potential of the principle Giant Mountains resorts in the Czech Republic," Environmental & Socio-economic Studies, Sciendo, vol. 7(4), pages 26-35, December.
    6. Peer Jeelani & Huma Rashid & Shamim Ahmad Shah & Farzana Ahad & Shabana Gulzar, 2025. "Sustainability in tourism demands a mode shift: Appraisal of heritage tourism; a safe bet for developing regions," Natural Resources Forum, Blackwell Publishing, vol. 49(1), pages 614-636, February.
    7. Worapot Sirirak & Rapeepan Pitakaso, 2018. "Marketplace Location Decision Making and Tourism Route Planning," Administrative Sciences, MDPI, vol. 8(4), pages 1-25, November.
    8. José Ruiz-Meza & Julio Brito & Jairo R. Montoya-Torres, 2021. "Multi-Objective Fuzzy Tourist Trip Design Problem with Heterogeneous Preferences and Sustainable Itineraries," Sustainability, MDPI, vol. 13(17), pages 1-22, August.
    9. Xin Liu & Tangxia Wu & Ziyi Xie & Weijing Yuan & Huan Yang, 2025. "Creating the Spatial Utilization Pattern of Traditional Villages in the Yellow River by Connecting the Heritage Corridors System with the Assessment of Tourism Potential," Land, MDPI, vol. 14(7), pages 1-25, July.
    10. Hamid Siroosi & Gholamali Heshmati & Abdolrassoul Salmanmahiny, 2020. "Can empirically based model results be fed into mathematical models? MCE for neural network and logistic regression in tourism landscape planning," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 22(4), pages 3701-3722, April.
    11. Quang Hai Truong & An Thinh Nguyen & Quoc Anh Trinh & Thi Ngoc Lan Trinh & Luc Hens, 2020. "Hierarchical Variance Analysis: A Quantitative Approach for Relevant Factor Exploration and Confirmation of Perceived Tourism Impacts," IJERPH, MDPI, vol. 17(8), pages 1-20, April.
    12. Dušan Ristić & Danijela Vukoičić & Marko Ivanović & Milena Nikolić & Nikola Milentijević & Ljiljana Mihajlović & Dragan Petrović, 2024. "Transformation of Abandoned Railways into Tourist Itineraries/Routes: Model of Revitalization of Marginal Rural Areas," Land, MDPI, vol. 13(3), pages 1-28, March.
    13. Miroslav Nedeljković & Adis Puška & Anđelka Štilić & Aleksandar Maksimović, 2025. "Examining of the sustainable rural tourist potential of Semberija using multi-criteria analysis methods," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 27(6), pages 12517-12535, June.
    14. Jakaria Dasan & Fatimah Ahmedy & Shamezah Shamsul & Elia Godoong & Coswald Stephen Sipaut & Mohammad Saffree Jeffree, 2022. "Post-COVID-19 Challenges for a Sustainable Community-Based Ecotourism: A Case Study of Rural Community in Sabah, North of Borneo," SAGE Open, , vol. 12(4), pages 21582440221, December.
    15. Ristić, Dušan & Vukoičić, Danijela & Milinčić, Miroljub, 2019. "Tourism and sustainable development of rural settlements in protected areas - Example NP Кopaonik (Serbia)," Land Use Policy, Elsevier, vol. 89(C).

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