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Web users’ behavioural patterns of tourism information search: From online to offline

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  • Ho, Chaang-Iuan
  • Lin, Meng-Hui
  • Chen, Hui-Mei

Abstract

This paper presents a conceptual framework of Web users’ engagement in tourism information search for a comprehensive understanding of their integrated online and offline search behaviour. The information search experiences are characterised as a process constituting some common elements: prior knowledge and searching experiences, online searching strategies, processing and recording information, barriers to online searching, reasons for ending an online search, summarising information, exchanging information and searching for more information through other sources. Such behaviour goes beyond the scope of information searching and captures the other activities, including information processing, utilising and disseminating. The grounded theory research method is employed as an inductive investigative process in which the authors construct the framework by systematically collecting and analysing data. The aim of this research method is to build a theory. The data sets consist of both semi-structured in-depth interviews with subjects and their field observations based on online searching. A theoretical model incorporating 10 propositions is proposed for future testing.

Suggested Citation

  • Ho, Chaang-Iuan & Lin, Meng-Hui & Chen, Hui-Mei, 2012. "Web users’ behavioural patterns of tourism information search: From online to offline," Tourism Management, Elsevier, vol. 33(6), pages 1468-1482.
  • Handle: RePEc:eee:touman:v:33:y:2012:i:6:p:1468-1482
    DOI: 10.1016/j.tourman.2012.01.016
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    References listed on IDEAS

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    Cited by:

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    2. Llodrà-Riera, Isabel & Martínez-Ruiz, María Pilar & Jiménez-Zarco, Ana Isabel & Izquierdo-Yusta, Alicia, 2015. "A multidimensional analysis of the information sources construct and its relevance for destination image formation," Tourism Management, Elsevier, vol. 48(C), pages 319-328.
    3. Katerina Volchek & Anyu Liu & Haiyan Song & Dimitrios Buhalis, 2019. "Forecasting tourist arrivals at attractions: Search engine empowered methodologies," Tourism Economics, , vol. 25(3), pages 425-447, May.
    4. Coromina, Lluís & Camprubí, Raquel, 2016. "Analysis of tourism information sources using a Mokken Scale perspective," Tourism Management, Elsevier, vol. 56(C), pages 75-84.
    5. Ryu, Do-Hyeon & Lim, Chiehyeon & Kim, Kwang-Jae, 2020. "Development of a service blueprint for the online-to-offline integration in service," Journal of Retailing and Consumer Services, Elsevier, vol. 54(C).
    6. F. Antolini & L. Grassini, 2019. "Foreign arrivals nowcasting in Italy with Google Trends data," Quality & Quantity: International Journal of Methodology, Springer, vol. 53(5), pages 2385-2401, September.
    7. Eleni Mavragani & Paraskevi Nikolaidou & Efi Theodoraki, 2019. "Traveler segmentation through Social Media for intercultural marketing purposes: The case of Halkidiki," Post-Print hal-02458464, HAL.
    8. Mavragani, Eleni & Nikolaidou, Paraskevi & Theodoraki, Efi, 2019. "Traveler segmentation through Social Media for intercultural marketing purposes: The case of Halkidiki," MPRA Paper 93526, University Library of Munich, Germany.
    9. Murphy, Hilary Catherine & Chen, Meng-Mei & Cossutta, Mathieu, 2016. "An investigation of multiple devices and information sources used in the hotel booking process," Tourism Management, Elsevier, vol. 52(C), pages 44-51.
    10. Taheri, Babak & Jafari, Aliakbar & O'Gorman, Kevin, 2014. "Keeping your audience: Presenting a visitor engagement scale," Tourism Management, Elsevier, vol. 42(C), pages 321-329.
    11. Dudek Andrzej & Walesiak Marek & Jaremen Daria Elżbieta & Michalska-Dudek Izabela, 2022. "The Impact of the Covid-19 Pandemic Threat on Purchase Decisions of Travel Agency Customers in Poland," Polish Journal of Sport and Tourism, Sciendo, vol. 29(4), pages 37-45, December.
    12. Lyu, Seong Ok & Hwang, Jinsoo, 2015. "Are the days of tourist information centers gone? Effects of the ubiquitous information environment," Tourism Management, Elsevier, vol. 48(C), pages 54-63.

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