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The emergence of a new logic? The theorizing of a new practice in the highly institutionalized context of Swedish voluntary sport

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  • Stenling, Cecilia

Abstract

The purpose of this article is to contribute to the understanding of the emergence and change in institutional logics by analyzing the theorization (e.g., Greenwood, Suddaby, & Hinings, 2002) of a new and distinctly “different” practice in Swedish voluntary sport: drive-in sport. The article builds on data from 29 interviews with key actors involved in the organizing of drive-in sport in four municipalities. The findings show that two problems were constructed to legitimize drive-in sport: norm-breaking behavior displayed by youth during weekend nights, and organized sport's failure to live up to a sport-for-all ideal. The findings also show that it is perceived that in order for drive-in sport to be the solution to both these problems, the activities need to be arranged in a particular way. The findings are discussed in relation to recent developments in Swedish organized sport as an institutional context. Additionally, the discussion puts forth the value of the theorization concept in terms of furthering our understanding of the social-constructionist interpretive processes that underpin the broader processes of change documented in previous sport-related studies of change in institutional logics.

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  • Stenling, Cecilia, 2014. "The emergence of a new logic? The theorizing of a new practice in the highly institutionalized context of Swedish voluntary sport," Sport Management Review, Elsevier, vol. 17(4), pages 507-519.
  • Handle: RePEc:eee:spomar:v:17:y:2014:i:4:p:507-519
    DOI: 10.1016/j.smr.2013.12.004
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    1. Marvin Washington & Karen D.W. Patterson, 2011. "Hostile takeover or joint venture: Connections between institutional theory and sport management research," Sport Management Review, Taylor & Francis Journals, vol. 14(1), pages 1-12, January.
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    6. Washington, Marvin & Patterson, Karen D.W., 2011. "Hostile takeover or joint venture: Connections between institutional theory and sport management research," Sport Management Review, Elsevier, vol. 14(1), pages 1-12, February.
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    2. Anna Aggestål & Josef Fahlén, 2015. "Managing Sport for Public Health: Approaching Contemporary Problems with Traditional Solutions," Social Inclusion, Cogitatio Press, vol. 3(3), pages 108-117.
    3. Baxter, Jane & Carlsson-Wall, Martin & Chua, Wai Fong & Kraus, Kalle, 2019. "Accounting and passionate interests: The case of a Swedish football club," Accounting, Organizations and Society, Elsevier, vol. 74(C), pages 21-40.

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