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Research on customer opinion summarization using topic mining and deep neural network

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  • Hong, Ming
  • Wang, Heyong

Abstract

Product reviews are of great commercial value for online shopping market. The identification of customer opinions from product reviews is helpful to improve the marketing decisions of customers, sellers and producers. This paper proposes a novel framework for summarizing customer opinions from product reviews. Firstly, our framework identifies grammatically and semantically meaningful phrases which contain product attributes and their corresponding opinions from original product reviews by using grammar rules and the latent Dirichlet allocation (LDA) model. Secondly, our framework generates readable and simple summaries from the identified phrases automatically by using the deep neural network. The summaries provide users the valuable opinions on product attributes. Moreover, our framework provides an interactive mode for users to choose product attributes which they are interested for generate personalized summaries to help users focus on the most concerned opinions. Experimental results on six datasets demonstrate effectiveness of our framework.

Suggested Citation

  • Hong, Ming & Wang, Heyong, 2021. "Research on customer opinion summarization using topic mining and deep neural network," Mathematics and Computers in Simulation (MATCOM), Elsevier, vol. 185(C), pages 88-114.
    • Handle: RePEc:eee:matcom:v:185:y:2021:i:c:p:88-114
    DOI: 10.1016/j.matcom.2020.12.009
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    References listed on IDEAS

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