IDEAS home Printed from https://ideas.repec.org/a/eee/jbrese/v82y2018icp400-408.html

The subjective norms of sustainable consumption: A cross-cultural exploration

Author

Listed:
  • Minton, Elizabeth A.
  • Spielmann, Nathalie
  • Kahle, Lynn R.
  • Kim, Chung-Hyun

Abstract

Although extensive research has explored aspects of sustainable consumption, such as specific sustainable behaviors and motivations for participating in sustainable activities, little research has examined the role of national culture and how pragmatism influences sustainable consumption. Sustainable consumption can encompass both sustainable attitudes and sustainable behaviors, and in this research, two types of social norms related to sustainable consumption (normative and self-enhancing) are also included and examined across three nations (France, Japan, and US). The findings suggest that differences in consumption are explained, in part, by the country's level of pragmatism, a cultural value (Hofstede, 1991). Building off the theory of reasoned action, findings also show that sustainable attitudes mediate the relationship between the level of pragmatism of a respondent's nation and sustainable behaviors.

Suggested Citation

  • Minton, Elizabeth A. & Spielmann, Nathalie & Kahle, Lynn R. & Kim, Chung-Hyun, 2018. "The subjective norms of sustainable consumption: A cross-cultural exploration," Journal of Business Research, Elsevier, vol. 82(C), pages 400-408.
    • Handle: RePEc:eee:jbrese:v:82:y:2018:i:c:p:400-408
    DOI: 10.1016/j.jbusres.2016.12.031
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0148296317303296
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jbusres.2016.12.031?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to

    for a different version of it.

    References listed on IDEAS

    as
    1. World Commission on Environment and Development,, 1987. "Our Common Future," OUP Catalogue, Oxford University Press, number 9780192820808.
    2. Gras, N. S. B., 1944. "Religion and Business," Business History Review, Cambridge University Press, vol. 18(02), pages 27-32, April.
    3. Ruiz de Maya, Salvador & López-López, Inés & Munuera, José Luis, 2011. "Organic food consumption in Europe: International segmentation based on value system differences," Ecological Economics, Elsevier, vol. 70(10), pages 1767-1775, August.
    4. Sheppard, Blair H & Hartwick, Jon & Warshaw, Paul R, 1988. "The Theory of Reasoned Action: A Meta-analysis of Past Research with Recommendations for Modifications and Future Research," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 15(3), pages 325-343, December.
    5. Minton, Elizabeth A. & Kahle, Lynn R. & Kim, Chung-Hyun, 2015. "Religion and motives for sustainable behaviors: A cross-cultural comparison and contrast," Journal of Business Research, Elsevier, vol. 68(9), pages 1937-1944.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Feng Zhang & Haina Zhang & Geoffrey G. Bell, 2021. "Corporate religiosity and individual decision on conducting entrepreneurial activity: The contingent effects of institutional environments in China," Asia Pacific Journal of Management, Springer, vol. 38(3), pages 955-978, September.
    2. Samer Sarofim & Elizabeth Minton & Amabel Hunting & Darrell E. Bartholomew & Saman Zehra & William Montford & Frank Cabano & Pallab Paul, 2020. "Religion's influence on the financial well‐being of consumers: A conceptual framework and research agenda," Journal of Consumer Affairs, Wiley Blackwell, vol. 54(3), pages 1028-1061, September.
    3. Sharma, Rajat & Jha, Mithileshwar, 2017. "Values influencing sustainable consumption behaviour: Exploring the contextual relationship," Journal of Business Research, Elsevier, vol. 76(C), pages 77-88.
    4. Won-Moo Hur & Tae-Won Moon & Hanna Kim, 2020. "When does customer CSR perception lead to customer extra-role behaviors? The roles of customer spirituality and emotional brand attachment," Journal of Brand Management, Palgrave Macmillan, vol. 27(4), pages 421-437, July.
    5. Saba Resnik & Mateja Kos Koklič, 2018. "User-Generated Tweets about Global Green Brands: A Sentiment Analysis Approach," Tržište/Market, Faculty of Economics and Business, University of Zagreb, vol. 30(2), pages 125-145.
    6. Elizabeth A. Minton & Soo Jiuan Tan & Siok Kuan Tambyah & Richie L. Liu, 2022. "Drivers of Sustainability and Consumer Well-Being: An Ethically-Based Examination of Religious and Cultural Values," Journal of Business Ethics, Springer, vol. 175(1), pages 167-190, January.
    7. Žitkienė Rima & Kriaučiūnaitė-Lazauskienė Gintarė, 2019. "The Interplay of Religious Symbols and Cultural Values Theory in Advertising," Management of Organizations: Systematic Research, Sciendo, vol. 81(1), pages 119-137, June.
    8. Azmat, Fara & Ferdous, Ahmed & Rentschler, Ruth & Winston, Emma, 2018. "Arts-based initiatives in museums: Creating value for sustainable development," Journal of Business Research, Elsevier, vol. 85(C), pages 386-395.
    9. Inam Ul Haq & Dirk De Clercq & Muhammad Umer Azeem & Aamir Suhail, 2020. "The Interactive Effect of Religiosity and Perceived Organizational Adversity on Change-Oriented Citizenship Behavior," Journal of Business Ethics, Springer, vol. 165(1), pages 161-175, August.
    10. Felix, Reto & Hinsch, Chris & Rauschnabel, Philipp A. & Schlegelmilch, Bodo B., 2018. "Religiousness and environmental concern: A multilevel and multi-country analysis of the role of life satisfaction and indulgence," Journal of Business Research, Elsevier, vol. 91(C), pages 304-312.
    11. Cruz, Angela Gracia B. & Seo, Yuri & Buchanan-Oliver, Margo, 2018. "Religion as a field of transcultural practices in multicultural marketplaces," Journal of Business Research, Elsevier, vol. 91(C), pages 317-325.
    12. Minton, Elizabeth A. & Johnson, Kathryn A. & Liu, Richie L., 2019. "Religiosity and special food consumption: The explanatory effects of moral priorities," Journal of Business Research, Elsevier, vol. 95(C), pages 442-454.
    13. Teodoro Rafael Wendlandt Amézaga & José Luis Camarena & Roberto Celaya Figueroa & Karla Alejandra Garduño Realivazquez, 2022. "Measuring sustainable development knowledge, attitudes, and behaviors: evidence from university students in Mexico," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 24(1), pages 765-788, January.
    14. Krishen, Anjala S. & Berezan, Orie & Agarwal, Shaurya & Kachroo, Pushkin, 2016. "The generation of virtual needs: Recipes for satisfaction in social media networking," Journal of Business Research, Elsevier, vol. 69(11), pages 5248-5254.
    15. Jiménez, Alfredo & Jiang, Guoliang Frank & Petersen, Bent & Gammelgaard, Jens, 2019. "Within-country religious diversity and the performance of private participation infrastructure projects," Journal of Business Research, Elsevier, vol. 95(C), pages 13-25.
    16. Oruj Gasimli & Ihtisham ul Haq & Shahid Munir & Muhammad Hasnain Khalid & Sisira Kumara Naradda Gamage & Alam Khan & Muhammad Ishtiaq, 2022. "Globalization and Sustainable Development: Empirical Evidence from CIS Countries," Sustainability, MDPI, vol. 14(22), pages 1-15, November.
    17. Kittiya Yongvanich & James Guthrie, 2006. "An extended performance reporting framework for social and environmental accounting," Business Strategy and the Environment, Wiley Blackwell, vol. 15(5), pages 309-321, September.
    18. Peter Roberts, 2002. "The Scottish strategic and spatial context for sustainable development," Sustainable Development, John Wiley & Sons, Ltd., vol. 10(3), pages 131-139.
    19. Maite Cubas‐Díaz & Miguel Ángel Martínez Sedano, 2018. "Measures for Sustainable Investment Decisions and Business Strategy – A Triple Bottom Line Approach," Business Strategy and the Environment, Wiley Blackwell, vol. 27(1), pages 16-38, January.
    20. Mechthild Donner & Anne Verniquet & Jan Broeze & Katrin Kayser & Hugo de Vries, 2021. "Critical success and risk factors for circular business models valorising agricultural waste and by-products," Post-Print hal-03004851, HAL.

    More about this item

    Keywords

    ;
    ;
    ;
    ;
    ;
    ;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:jbrese:v:82:y:2018:i:c:p:400-408. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/jbusres .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.