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The satisfaction–place attachment relationship: Potential mediators and moderators

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  • Ramkissoon, Haywantee
  • Mavondo, Felix T.

Abstract

Researchers use place satisfaction as a dependent variable extensively since place has implications for a range of performance measures. This study reverses the relationships suggesting place satisfaction as a useful antecedent to place attachment. Place satisfaction, measured as visitors' summative evaluation of their experience is likely to be more positively associated with place dependence, identity, affect, and social bonding. The findings of this study support this contention and establish that one of the principal mechanisms linking place satisfaction to place attachment is pro-environmental behavioral intention (PEB). The study further finds that gender moderates the relationship between PEB and place attachment. The conditional indirect effect of place satisfaction on place attachment is significant only for male visitors. The article closes with implications of the study for academics and practitioners.

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  • Ramkissoon, Haywantee & Mavondo, Felix T., 2015. "The satisfaction–place attachment relationship: Potential mediators and moderators," Journal of Business Research, Elsevier, vol. 68(12), pages 2593-2602.
    • Handle: RePEc:eee:jbrese:v:68:y:2015:i:12:p:2593-2602
    DOI: 10.1016/j.jbusres.2015.05.002
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    14. Ji, Chunli & Prentice, Catherine, 2021. "Linking transaction-specific satisfaction and customer loyalty – The case of casino resorts," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
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    19. Daryanto, Ahmad & Song, Zening, 2021. "A meta-analysis of the relationship between place attachment and pro-environmental behaviour," Journal of Business Research, Elsevier, vol. 123(C), pages 208-219.
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    22. Stylos, Nikolaos & Bellou, Victoria & Andronikidis, Andreas & Vassiliadis, Chris A., 2017. "Linking the dots among destination images, place attachment, and revisit intentions: A study among British and Russian tourists," Tourism Management, Elsevier, vol. 60(C), pages 15-29.

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