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Dynamique des stratégies de coopétition dans le secteur des TIC: le cas des ERP

  • Estelle Pellegrin-Boucher

    ()

    (Université Montpellier 1)

  • Frédéric Le Roy

    (Université Montpellier 1)

Registered author(s):

    (VF)La coopétition devient un mode relationnel de plus en plus répandu dans l’industrie des TIC. Or, les stratégies de coopétition sont par nature paradoxales, car elles combinent la coopération et la concurrence qui sont a priori mutuellement exclusives. Ce type de stratégie est-il viable à moyen et long terme ? Au contraire, la coopétition est-elle une relation transitoire qui évoluerait soit vers la coopération, soit vers la concurrence ? Afin de répondre à ces questions, cette recherche étudie de façon longitudinale une industrie TIC, celle des ERP. Elle montre que la coopétition est bien une stratégie de long terme dans ce secteur.(VA)Coopetition as a relational mode progressively spreads over the ICT industry. However, coopetition strategies are by nature paradoxical, because they combine cooperation and competition which are a priori mutually exclusive. Is this type of strategy viable in the medium and long run? Or is coopetition an unstable relational mode which eventually evolves either towards cooperation, or towards competition? To answer these questions, this research reports results gained from a longitudinal study of a specific ICT industry, namely the ERP sector. It shows that coopetition is a viable longterm strategy in this sector.

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    Article provided by revues.org in its journal Revue Finance Contrôle Stratégie.

    Volume (Year): 12 (2009)
    Issue (Month): 3 (September)
    Pages: 97-130

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    Handle: RePEc:dij:revfcs:v:12:y:2009:i:q3:p:97-130.
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    1. Michael L. Katz & Carl Shapiro, 1994. "Systems Competition and Network Effects," Journal of Economic Perspectives, American Economic Association, vol. 8(2), pages 93-115, Spring.
    2. Katz, Michael L & Shapiro, Carl, 1992. "Product Introduction with Network Externalities," Journal of Industrial Economics, Wiley Blackwell, vol. 40(1), pages 55-83, March.
    3. Bruce Kogut & Udo Zander, 1993. "Knowledge of the Firm and the Evolutionary Theory of the Multinational Corporation," Journal of International Business Studies, Palgrave Macmillan, vol. 24(4), pages 625-645, December.
    4. Seung Ho Park & Michael V. Russo, 1996. "When Competition Eclipses Cooperation: An Event History Analysis of Joint Venture Failure," Management Science, INFORMS, vol. 42(6), pages 875-890, June.
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