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The Role of Heuristic Factors in Investment Performance: Exploring the Market Anomalies in a Volatile Environment

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  • Kaleem Ullah Malik
  • Muhammad Shaukat Malik
  • Muhammad Irfan
  • Hussain Mehdi

Abstract

The literature of heuristic factors and investment performance is less confirmatory. That is why it is quite important to explore and quantify the mediation mechanism of stock market anomalies in a volatile environment. For this research, the data were collected through a survey to stock investors who are actively involved in investing. The findings of this study show that heuristic factors, availability, conservatism, and illusion of control have a significant and positive direct relationship to investment performance. For heuristic factors like anchoring and gambler’s fallacy, there has been an insignificant direct relationship to investment performance. While in indirect relationship to the investment performance, illusion of control and conservatism generate both fundamental and technical anomalies in the market, and they affect the investment performance via technical and fundamental anomalies. Anchoring bias, availability bias and gambler fallacy do not generate both technical and fundamental anomalies in market. Our study result indicates that stock market fundamental and technical anomalies have influenced individual investors’ investment performance.The findings show that there is a significant impact of fundamental anomalies on investment performance.

Suggested Citation

  • Kaleem Ullah Malik & Muhammad Shaukat Malik & Muhammad Irfan & Hussain Mehdi, 2022. "The Role of Heuristic Factors in Investment Performance: Exploring the Market Anomalies in a Volatile Environment," Apuntes del Cenes, Universidad Pedagógica y Tecnológica de Colombia, vol. 41(73), pages 63-84.
    • Handle: RePEc:col:000152:020703
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    References listed on IDEAS

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    1. Parul Kumar & Md. Aminul Islam & Rekha Pillai & Mosab I. Tabash, 2024. "Risk Perception-Perceived Investor Performance Nexus: Evaluating the Mediating Effects of Heuristics and Prospects With Gender as a Moderator," SAGE Open, , vol. 14(2), pages 21582440241, May.

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    JEL classification:

    • F30 - International Economics - - International Finance - - - General
    • G00 - Financial Economics - - General - - - General
    • G01 - Financial Economics - - General - - - Financial Crises
    • G10 - Financial Economics - - General Financial Markets - - - General (includes Measurement and Data)
    • G41 - Financial Economics - - Behavioral Finance - - - Role and Effects of Psychological, Emotional, Social, and Cognitive Factors on Decision Making in Financial Markets

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