IDEAS home Printed from
MyIDEAS: Log in (now much improved!) to save this article

Innovative Business Models In The Media Industry

Listed author(s):
  • Vladimir I. Soloviev

    (Institute for Humanities and Information Technology)

  • Pavel A. Kurochkin

    (State University of Management Moscow)

  • Anton V. Rendiuk

    (Institute for Humanities and Information Technology)

  • Anton V. Zazuk

    (Institute for Humanities and Information Technology)

In the modern media industry, in addition to the traditional business model of proprietaryproducts selling, there are a number of new business models that involve free distribution of wholeproducts, or some parts of the products. The advantage of the open business model is in the valuecreation by a large community of developers, whereas the proprietary business model means a simplerform of value capture. However, open and closed business models can not exist in pure form: theproprietary model does not give enough space for innovation, while the open model gives insufficientopportunities for generating profit. An investigation of the problem of optimal business model choice atthe monopolistic market indicates that the fully closed business model is less efficient than the modelwith the closed core and open extensions; it is profitable for any firm to open all of those ideas andtechnologies that can not be used without the base module; the completely open business model isoptimal if and only if a substantial part of the consumer value is determined by additional services orinnovative activity of the users.

If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.

File URL:
Download Restriction: no

Article provided by Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia in its journal Annales Universitatis Apulensis Series Oeconomica.

Volume (Year): 2 (2010)
Issue (Month): 12 ()
Pages: 1-21

in new window

Handle: RePEc:alu:journl:v:2:y:2010:i:12:p:21
Contact details of provider:

No references listed on IDEAS
You can help add them by filling out this form.

This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

When requesting a correction, please mention this item's handle: RePEc:alu:journl:v:2:y:2010:i:12:p:21. See general information about how to correct material in RePEc.

For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Dan-Constantin Danuletiu)

If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

If references are entirely missing, you can add them using this form.

If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

Please note that corrections may take a couple of weeks to filter through the various RePEc services.

This information is provided to you by IDEAS at the Research Division of the Federal Reserve Bank of St. Louis using RePEc data.